LONG ISLAND, N.Y., Sept. 4, 2015 /PRNewswire-iReach/ -- fishbat is a leading online marketing firm based in Long Island, N.Y. The company combines proven Internet marketing strategies that include SEO, digital ads, Web content and social media optimization (SMO) to help businesses increase profits and expand brand awareness.

Photo - http://photos.prnewswire.com/prnh/20150903/263679LOGO

 Along with a major restructuring of the company that was unveiled about a month ago, Google announced on Tuesday that it would be changing its signature logo. The new sans-serif font logo is thicker and flatter, with slightly softer colors. Google has been updating its logo ever since it was created in 1998. This however, is its biggest change yet.

Google is not only changing its logo for the site, but also for its app icons. Instead of the lowercase "g" the new app icon will be a four-colored uppercase "G". The company is also including new animations in the logos for its other products like Chrome and Search. Even Google Plus has a new flatter and larger logo. Google stated that the new logo "is meant to reflect this reality and show you when the Google magic is working for you, even on the tiniest screens". In a blog post the company discusses how much technology, and the way the world views and uses it, has changed. The new logo is not only meant to look better on smaller screens, but it is also easier to display on low band-width connections.

As a leading online marketing firm on Long Island, fishbat recognizes that the world of technology is constantly changing, and the best way for companies to stay relevant is to keep-up with and adjust to those changes. Google's new logo is playful and appealing to the eye. However, the most important part of this change is the new reach that Google is going to make around the world. If Google hasn't gotten everywhere yet, it sure is going to soon.

fishbat is a full-service online marketing firm and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 855-347-4228, press@fishbat.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE fishbat

Copyright 2015 PR Newswire