ATLANTA, March 22, 2017 /PRNewswire/ -- The Weather
Company, an IBM Business (NYSE: IBM) announced today that BMW Group
now features weather data provided by The Weather Company within
their ConnectedDrive systems in vehicles across North America. This collaboration provides
drivers with deeper insight on weather conditions to help them make
informed decisions on how to get from one place to the next safely
and efficiently.
Onboard weather information has been available in BMW vehicles
for over five years; however, since October of 2016, most
navigation-equipped BMW vehicles across North America include weather information
provided by The Weather Company's consumer brand, The Weather
Channel. This information includes current conditions, daily
weather overviews and five-day forecast information, as well as a
weather widget displaying forecasted high and low temperatures for
the current day and next three days.
Leveraging its robust IoT platform – which is one of the largest
IoT networks in the world – as well as weather data from national
meteorological agencies, and over 800 other data sources, The
Weather Company generates hyperlocal forecasts for 2.2 billion
locations every 15 minutes, bringing an unparalleled level of
weather data and providing drivers with the most relevant and
reliable weather information possible.
"Weather is one of the biggest influences on our daily lives,
and certainly informs our decisions and experiences while driving,"
said Cameron Clayton, General
Manager, The Weather Company. "Leveraging the power of the Internet
of Things and working with BMW North America allows us to further
our mission to help keep people safe and informed by providing
millions of drivers with convenient access to the most accurate,
precise, real-time weather information possible. Within its
ConnectedDrive system, BMW provides engaging and connected
experiences for drivers and we're incredibly honored to be part of
that experience."
BMW Group has a longstanding reputation as one of the most
well-respected and innovative automakers in the industry. With this
agreement, The Weather Channel brings to BMW North America its rich
history of forecast accuracy, precision and superior weather
information, to help millions of drivers travel confidently and
safely.
The Weather Company, an IBM Business
The Weather Company, an IBM Business, is the world's largest
private weather enterprise, helping people make informed decisions
– and take action – in the face of weather. The company offers the
most accurate, personalized and actionable weather data and
insights to millions of consumers, as well as thousands of
marketers and businesses via Weather's API, its business solutions
division, and its own digital products from The Weather Channel
(weather.com) and Weather Underground (wunderground.com).
The company delivers up to 40 billion forecasts daily. Its
products include a top weather app on all major mobile platforms
globally, the world's largest network of personal weather stations,
a top-20 U.S. website, the seventh most data-rich site in the
world, one of the world's largest IoT data platforms, and
industry-leading business solutions.
Weather Means Business™. The world's biggest brands in aviation,
energy, insurance, media and government rely on The Weather Company
for data, technology platforms and services to help improve
decision-making and respond to weather's impact on business. For
more, visit theweathercompany.com.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/the-weather-company-collaborates-with-leading-luxury-automobile-manufacturer-to-provide-drivers-with-hyperlocal-weather-information-300427068.html
SOURCE The Weather Company, an IBM Business