Google Gives Artificial Intelligence More Power in its Products
May 17 2017 - 3:26PM
Dow Jones News
By Jack Nicas
Google doubled down on its bet on artificial intelligence with
new features and availability for its virtual assistant and smart
speaker at its annual software-developers conference, part of a
scramble with other tech giants to dominate the next wave of
consumer technology.
The new uses unveiled Wednesday touch on such popular Google
functions as photos, email and mobile payments. They build on two
products -- Google Assistant and Google Home -- announced at last
year's conference.
Google said at this year's conference it would soon enable its
Google Assistant to complete transactions, an opening for the
service to make money, and to provide information about objects in
the real world that are in view of a smartphone's camera. The
Assistant, Google's competitor of Apple Inc.'s Siri and Amazon.com
Inc.'s Alexa virtual assistants, will also soon be available via an
app on iPhones -- following a similar move by Amazon.
Google, a unit of Alphabet Inc., also said it would soon add
phone-call capabilities to its Google Home smart speakers. Users
can call any phone number in the U.S. or Canada with the service,
an advantage over a similar service recently announced by Amazon
for its Echo speaker that can only call other devices, as well as
phones that have downloaded the associated app.
Google is in a race with rivals including Amazon, Apple and
Microsoft Corp. to get its AI-enabled devices into more homes and
cars. In some areas, Google is already playing catch-up. Google
Home trails Amazon.com Inc.'s Echo by a wide margin. Market
research firm eMarketer estimated in May that Echo controls 70% of
the smart-speaker market versus 24% for Google Home.
The pie is growing, though. EMarketer forecasts 35.6 million
people in the U.S. will use a smart speaker this year, up 129% from
2016.
The use of virtual assistants, predominantly on smartphones, is
far higher. EMarketer forecasts a 23% increase this year in the
number of U.S. virtual-assistant users to 60.5 million, or about
27.5% of U.S. smartphone users. The market share of the various
virtual assistants -- the Google Assistant, Amazon's Alexa, Apple's
Siri and Microsoft's Cortana -- is unclear.
Google showed its enormous reach with some new statistics
Wednesday, including there are now 2 billion active devices running
its Android software, up from 1.4 billion in late 2015. Google also
suggested it could soon add to its list of seven products that have
more than 1 billion monthly users, including search, Gmail and
Chrome, its web browser. Google said it has 800 million monthly
users of its Google Drive online-storage service and 500 million of
its Google Photos app.
One new function Google announced Wednesday was the addition of
suggested replies for all Gmail users. The technology, which has
been offered in newer versions of Gmail, uses artificial
intelligence to analyze emails and suggest short, appropriate
replies.
Google said it was also enabling other companies to incorporate
the Google Assistant into their devices, including refrigerators,
washing machines and speakers, which Google hopes will help make
its services even more ubiquitous.
Write to Jack Nicas at jack.nicas@wsj.com
(END) Dow Jones Newswires
May 17, 2017 16:11 ET (20:11 GMT)
Copyright (c) 2017 Dow Jones & Company, Inc.
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