MADRID, October 19, 2017 /PRNewswire/ --
- Telepizza has completed the conversion of 15 stores
in Saint Petersburg through
a Master Franchise agreement with WWP, becoming the market leader
in the region
- Telepizza's Master Franchisee WWP, one of the
largest QSR operators in the country, has ambitious plans to open
another 16 stores within the next three years focusing their
investments in the North West of the Russian Market
Telepizza pushes ahead in its international strategy, this time
in the Russian market, with the master franchise agreement with
WorldWide Pizzas Plc (WWP), one of the largest Quick Services
Restaurant (QSR) operators in the country, with an extensive
experience in international brands development.
(Logo:
http://photos.prnewswire.com/prnh/20150317/735407-a )
The plans of the largest non-USA pizza delivery company, together with its
partner, are ambitious and with long-term prospects, focusing the
investments in Saint Petersburg
and the Northwest federal district. The rapid expansion programme
began with the conversion of 15 stores from an US pizza brand to
Telepizza in Saint Petersburg. The
opening of the first 15 stores in Saint
Petersburg will complete with the opening of 16 more in
three years, which will allow Telepizza to consolidate in the
region and lead the Northwest market with 30 stores in 2019.
The operation strengthens Telepizza's international strategy,
which is focused on the growth in markets where it is currently
operating and entering new markets, either organically, through
acquisitions of local companies or via master franchises.
Flexibility and local knowledge, keys for
international growth
Telepizza has a solid model and a recognized and consolidated
brand, scalable to different markets with a wide degree of
flexibility for the franchisee.
President of International at Telepizza, Giorgio Minardi, comments: "We look forward to
continuing our relationship with WWP, who have helped us achieve
our ambitious global growth plans through their extensive local
knowledge and expertise in this key market. This new opening shows
our ability to adapt and respond accordingly to local consumers in
various markets, which is key to our success."
"The flexibility of its franchising model, with its response
capacity, the support of an experienced team and the quality
service, are key elements investors that are interested in growing
along with Telepizza in markets with growth potential. Its
distinguished brand concept and the high degree of product
innovation -freshly quality handmade pizzas in a Mediterranean
style -, have been crucial when selecting a new partner," says
Darrin J. Stock (CEO)
Russia is a strategic market
for Telepizza due to the remarkable growth of the QSR category and
more specifically in pizza consumer foodservice, where the presence
of international brands has substantially increased in the last
years.
Telepizza Group:
We are the largest non-U.S.-based pizza delivery company in the
world by number of stores. Headquartered in Madrid, Spain, Telepizza operates in more than
20 countries through a network of own stores, franchisees and
master franchisees, with 1,440 stores globally, including 469 own
stores (33%) and 971 franchised and master franchised stores (67%)
as of 30 June, 2017.
Including our U.S.-based competitors, we are the fourth largest
global player in pizza delivery in terms of number of stores. We
are the market leader in our core markets by number of stores
(number one in Spain, Portugal, Chile and Colombia and number two in Poland).
The total sales within our network, including own stores,
franchisees and master franchisees, are recorded as chain sales,
which amounted to €541.2 million in the twelve months ended
30 June 2017.
Telepizza listed on the Barcelona, Bilbao, Madrid and Valencia stock exchanges with its shares
starting trading on 27 April 2016.
The total number of shares is 100,720,679.
SOURCE Telepizza