Tampax Pearl Active with MotionFitTM Protection
Moves with Your Body for Up to 100% Leak-Free Workouts, Empowering
Women Stay Active Every Day of the Month
Tampax Pearl Active is teaming up with fitness-guru and HBFIT
founder Hannah Bronfman in 2018 to inspire women to #GetInMotion
and find a personal fitness routine that keeps them active all year
long. Some women may admit that they avoid working out when on
their period, due to leaks and discomfort, interrupting active
women’s workout regimens. Tampax Pearl Active is period protection
that moves with your body for up to 100% leak-free workouts making
it easier to keep consistent every day of the month.
This press release features multimedia. View
the full release here:
http://www.businesswire.com/news/home/20180105005437/en/
“Did you know that 80% of New Year’s Resolutions fail by
February1? If your resolution is fitness related in 2018, stay
consistent, be active and keep moving,” said HBFIT founder, Hannah
Bronfman. “It takes 21 days to form a habit and that means in just
one month you can create an active routine you can stick to this
year. This also means you will need to push through your period and
keep moving throughout that week. It’s important to have period
protection like Tampax Pearl Active that moves with your body for
up to 100% Leak-Free workouts so you can walk, pulse, run and bend
all month long.”
Tampax Pearl Active tampons are designed with MotionFitTM
Protection that forms to a woman’s unique shape for up to 100%
leak-free workouts. No matter what inspires women to move, Tampax
Pearl Active now offers outstanding period protection while they
#GetInMotion.
To prove to women across the country that period leaks are one
less reason to keep them from lacing up their sneakers in 2018,
Tampax Pearl Active has partnered with 24 Hour Fitness® clubs
nationwide to put the product to the test when it matters the most
- while they’re moving. During the month of January, participating
24 Hour Fitness locations, members and guests will sample new
Tampax Pearl Active tampons with MotionFitTM Protection in the
women’s locker rooms.
“Tampax is on a mission to ensure that women feel protected so
they can #GetInMotion and keep moving every day of the month,” said
Amanda Hill, Tampax Brand Director. “Women don’t have to wreck
their resolutions this year and can stay active thanks to Tampax
Pearl Active’s superior MotionFitTM Protection that moves with
their bodies to help stop period leaks no matter the activity they
choose.”
Tampax Pearl Active tampons are available in a variety of
absorbencies. The product also features completely re-designed
packaging featuring a crisp, clean white box and is available at
all major retailers.
For more tips to #GetinMotion, ways to find a workout routine
you love and ideas to keep you moving from Hannah Bronfman and
Tampax Pearl Active, visit www.HBFIT.com.
For more active updates on Hannah Bronfman, 24 Hour Fitness and
Tampax Pearl Active, follow us
on Twitter, Facebook and visit www.tampax.com,
www.HBFit.com, or www.24hourfitness.com
1US News, 2015
About Tampax
Procter & Gamble’s leading feminine protection brand,
Tampax, provides a premium brand experience to help protect and
give girls power over their periods. To meet a variety of needs,
the Tampax product lineup includes Tampax Pearl Active, Tampax
Pearl, Tampax Radiant and Tampax Pocket Pearl, which offers the
full-size protection of Tampax Pearl in a pocket-sized applicator
for on-the-go confidence. Leak-free periods are possible with
Tampax Pearl’s LeakGuard™ protection.
About Procter &
Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide.
Please visit http://www.pg.com for the latest news and
information about P&G and its brands.
About Hannah Bronfman
Hannah Bronfman, a native of NYC, is a modern day renaissance
woman. As a graduate of Bard College where she studied fine
art, she has built a reputation as a celebrity and influencer
through her work as a DJ, on-camera personality, entrepreneur and
beauty expert, as well as her passion for health and wellness. She
has turned this passion for wellness and food into a career by
founding the brand HBFIT, a unique destination for all things
Health, Beauty + Fitness. HBFIT offers its followers original
content both in the form of a newsletter and via HBFITtv, a series
powered by YouTube which offers tutorials, conversations, and
recipes within HBFIT's three main verticals.
About 24 Hour Fitness
As an industry leader for more than 30 years, 24 Hour Fitness
changes lives every day through fitness. Conveniently located
clubs, furnished with a wide variety of strength, cardio and
functional training equipment, are the perfect environment for
fitness professionals to deliver dynamic personal and group
training programs. GX24® and cycle studios feature a popular array
of live studio classes included with membership. Combined with a
welcoming community, the compelling TV and magazine content of
24Life™, Fit:Perks® Rewards and the innovative 24GO™ app, there are
a multitude of offerings to engage and inspire every member to lead
a full and healthy life both inside and outside of the club.
Opening new clubs on average at the brisk pace of one every few
weeks, 24 Hour Fitness is headquartered in San Ramon, CA and serves
nearly 4 million members in over 420 clubs nationwide.
To learn more about us and to find the club nearest you, visit
24hourfitness.com
View source
version on businesswire.com: http://www.businesswire.com/news/home/20180105005437/en/
MSLGROUPMichelle Meisten,
315-383-2562michelle.meisten@mslgroup.com
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