IRVINE, Calif., Jan. 22, 2018 /PRNewswire/ -- Episerver, a
global provider of a single platform to smartly manage digital
content, commerce and marketing in the cloud, has been positioned
in Gartner's "Magic Quadrant for Digital Experience
Platforms."1 Gartner published the report on
17 January 2018, recognizing
Episerver among 21 total vendors.
This report recognized Episerver for its completeness of vision
and ability to execute. The Magic Quadrant for Digital Experience
Platforms is an evolution of the Magic Quadrant for Horizontal
Portals.
The Episerver Digital Experience Cloud™ has seen
several years of major investments in its next-generation content
and commerce platform. In the last 12 months, the company added
omnichannel campaign management and real-time personalization
capabilities backed by artificial intelligence and customer journey
analytics, as well as enhanced user-generated content (UGC) and
distributed order management system (DOMS) features to the
platform. The result is a single, yet highly productive resource to
underpin the delivery of immersive and frictionless digital
experiences.
Episerver also partnered with MicrosoftTM this year,
announcing Episerver Digital Commerce for Dynamics 365, which
brought together its DXP with the comprehensive customer
relationship management (CRM) and enterprise resource planning
(ERP) capabilities of Dynamics 365 to help mutual customers deliver
on the promise of experience-driven commerce – all from within the
Microsoft Azure Cloud.
"We have invested extensively in our platform, and believe our
recognition in Gartner's Magic Quadrant for Digital Experience
Platforms reflects both the broad and deep strengths of our
solution, as well as our overall vision and support for how a DXP
can seamlessly interoperate with existing systems and accommodate
new and potentially disruptive processes and experiences," said
James Norwood, executive vice
president, strategy and CMO at Episerver. "Although the market for
digital experience platforms is still maturing, we're seeing more
organizations undergoing the rigors of digital transformation
within their business, for which the potential of a DXP is
increasingly the answer."
The Episerver Digital Experience Cloud delivers an end-to-end
platform-as-a-service (PaaS) deployed within the Microsoft Azure
cloud and supported by a partner ecosystem of more than 800 digital
agencies and systems integrators, who help organizations and
companies worldwide to create, manage and personalize digital
experiences.
A Gartner Magic Quadrant is a culmination of research in a
specific market which provides a wide-angle view of the relative
positions of the market's competitors.
Subscribers may read Gartner's 2018 "Magic Quadrant for Digital
Experience Platforms" on Gartner.com.
1Gartner, Inc., "Magic Quadrant for Digital
Experience Platforms," by Jim
Murphy, Gene Phifer,
Gavin Tay, Mike Lowndes, January 17,
2018.
Gartner Disclaimer
Gartner does not endorse any vendor, product or service depicted
in its research publications, and does not advise technology users
to select only those vendors with the highest ratings or other
designation. Gartner research publications consist of the opinions
of Gartner's research organization and should not be construed as
statements of fact. Gartner disclaims all warranties, expressed or
implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
About Episerver
Episerver connects digital commerce and digital marketing to
help organizations create unique digital experiences for their
customers, with measurable business results. The Episerver Digital
Experience Cloud™ combines content, commerce, multi-channel
marketing, and predictive analytics in a single platform to work
full-circle for businesses online – from intelligent real-time
personalization and lead-generation through to conversion and
repeat business – with unprecedented ease-of-use. Sitting at the
center of the digital experience ecosystem, Episerver empowers
digital leaders to embrace disruptive, transformational strategies
to deliver standout experiences for their customers – everywhere
they engage. Founded in 1994, Episerver has offices in Australia, Denmark, Finland, Germany, The
Netherlands, Norway,
Poland, Singapore, South
Africa, Spain, Sweden, UAE, UK and the USA. For more information, visit
www.episerver.com.
Rachel Teitt
Director, Analyst and Public Relations
+1 614 817 1847
rachel.teitt@episerver.com
Jennifer Mulligan
Senior Account Executive
+1 312 648 6005
jennifer.mulligan@walkersands.com
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SOURCE Episerver