News Summary:
- Wholesale Route-to-Market (RTM) enables partners to deliver
managed services to meet the needs of small to mid-size businesses
(SMBs) through co-branded offers
- Single contract with Service Provider partners enables them to
extend Webex voice, video and collaboration technology, and
provides support and resources to add value to SMB customer
offerings
- This Wholesale business model features multiple packages that
harness the capabilities of the Webex Suite
SAN
JOSE, Calif., July 21,
2022 /PRNewswire/ -- Cisco (NASDAQ: CSCO) has
launched a new Webex Wholesale Route-to-Market (RTM) for Service
Provider partners to address the evolving needs of SMBs. The new
sales model includes a single commercial agreement with each
partner and a self-service platform for Service Providers to
deliver managed services for Webex, as well as the agility,
scalability and flexibility to create their own co-branded
offers.
Cisco Wholesale for
Webex
The Wholesale partner program features consumption-based billing
with fixed, predictable per-user/per-month package pricing and
equips Service Providers with several invoicing options. The
partner onboarding experience includes dedicated Cisco experts,
paired with comprehensive online training and a robust set of
migration and marketing toolkits to drive market demand and
serve SMB customers.
"When Service Providers more fully own the customer journey, it
increases control of the solution design, provisioning, billing,
and support. This translates into improved customer experiences and
greater market velocity. This new wholesale model will do just that
for Cisco and its partners," said Elka
Popova, VP of Connected Work Research, ICT, Frost &
Sullivan. "This approach also enables providers to offer SMBs a
more complete solution by integrating telco services, such as
connectivity, security and mobility, with Cisco's Webex cloud
collaboration services suite and Cisco devices."
This new wholesale solution makes it easy for Service Providers
to leverage their brand with a co-branded offer, build on their
market position, and innovate with their own services. APIs and
Partner Portal features deliver a simple management experience. And
by using a monthly consumption model, they can deliver low friction
transactions ideally suited for SMBs. Additionally, Cisco's Success
Planning process includes a fully managed onboarding process for
Service Provider partners, from pre-work through to
production. A parallel go-to-market process accelerates
customer acquisition and migration activities with marketing
content, sales enablement, adoption assets, support training and
launch campaigns.
Nexgen Australia, an Australia-based wholly owned subsidiary of
Spirit Technology Solutions ASX ST1, is among the first Service
Provider partners to sign-up for the Wholesale for Webex.
Cisco is also in active trials of Wholesale for Webex with several
Tier 1 global service providers.
"We wanted to bring our customers the benefits of advanced
enterprise collaboration tools without the IT complexity and cost
that it usually means. When searching for a cloud-based UCaaS
solution, Webex was the obvious choice," said James Harb, Director, Nexgen. "We are an
all-digital shop running high-velocity, high-volume transactions.
Offering Webex through Cisco's new Wholesale route-to-market means
we can continue to lead the way helping Australian businesses
achieve more through the latest technology."
"By tapping into the brand power of respected Service Providers
and combining it with our inclusive Webex technology, rapid
innovation, and complete collaboration portfolio, we are creating
winning partnerships that address the communication needs of small
and medium-sized businesses and help them thrive in a hybrid work
world," said Jeetu Patel, Cisco EVP
and GM, Security & Collaboration.
Initial managed services packages for Webex that are available
through the Wholesale RTM include:
- Webex Calling: Enterprise-grade calling and advanced
collaboration with features for 1:1 and group messaging,
file-sharing, and secure basic video conferencing for up to 100
users, for a complete PBX replacement, including multi-device
support, visual voicemail, intelligent call routing and more.
- Common Area Calling: Calling built for shared use and
common area locations and phones.
- Webex Meetings: A premium meeting and messaging
experience with meetings allowing up to 1000 users. Also includes
AI-driven intelligence with Webex Assistant, Slido, remote desktop
control, moderator controls and more.
- Webex Suite: Encompasses all the above with premium
calling, messaging and meetings, plus advanced features that are
engaging and inclusive.
Managed services for Webex is the first offer available through
the Cisco Wholesale Partner Program. More Cisco devices and other
Cisco cloud services for the SMB market will be launched this
year.
Additional Resources
- Partnering to Win Global SMBs with Managed Services for
Webex (blog by Tony
Lopresti)
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in
technology that powers the Internet. Cisco inspires new
possibilities by reimagining your applications, securing your data,
transforming your infrastructure, and empowering your
teams for a global and inclusive future. Discover more
on The Network and follow us on Twitter
at @Cisco.
About Cisco Webex
Webex is a leading provider of cloud-based collaboration
solutions which includes video meetings, calling, messaging,
events, customer experience solutions like contact center and
purpose-built collaboration devices. At Webex, we start with people
and their experiences first. This focus on delivering inclusive
collaboration experiences fuels our innovation, which leverages AI
and Machine Learning, to remove the barriers of geography,
language, personality, and familiarity with technology. Our
solutions are underpinned with security and privacy by design. We
work with the world's leading business and productivity apps –
delivered through a single application and interface. Learn more
at webex.com.
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SOURCE Cisco Systems, Inc.