Mercer International Inc. Announces Senior Marketing Executives
June 02 2005 - 6:50PM
PR Newswire (US)
Mercer International Inc. Announces Senior Marketing Executives NEW
YORK, June 2 /PRNewswire-FirstCall/ -- Mercer International Inc.
(NASDAQ:MERCSNASDAQ:TSX:NASDAQ:MRI.U) today announces the
appointment of David Cooper and Eric Heine as senior sales and
marketing executives to lead the global marketing strategy for
Mercer pulp. Mercer's approximate 1.3 million tonnes of high
quality NBSK production will be sold globally under their
direction. Mr. Cooper will be based in Europe and will focus on
European markets while Mr. Heine will be based in Vancouver, Canada
with a focus on North American and Asian markets. Mercer's strategy
is to provide high quality NBSK pulp, manufactured from modern low
cost facilities to meet our customers' needs throughout the world.
In keeping with this strategy, the Company is establishing a strong
global marketing approach to deliver a combination of effective and
reliable direct and agent supported order fulfillment strategies.
Mr. Jimmy S.H. Lee, President and Chairman, stated: "We are
delighted that David and Eric have agreed to join the Mercer Group.
They both bring an enormous depth of international pulp sales and
marketing experience." David Cooper was previously with Sappi, a
large global forest products group of companies. He has held
various positions in that group since 1982, has lived and worked
around the world and is recognized for his recent work improving
sales and profitability of Sappi's North American mills. Eric Heine
joins Mercer from Domtar Inc. where, as Vice President - Pulp and
International Paper Sales and Marketing, he oversaw world wide
sales and marketing strategies for Domtar including realigning
sales channels to maximize mill net returns and building brand
loyalty with customers. Mercer International Inc. is a global pulp
and paper manufacturing company. To obtain further information on
the company, please visit its web site at
http://www.mercerinternational.com/. DATASOURCE: Mercer
International Inc. CONTACT: Jimmy S.H. Lee, Chairman &
President, or David M. Gandossi, Executive Vice-President &
Chief Financial Officer, both of Mercer International Inc.,
+1-604-684-1099; or Investors, Eric Boyriven, or Media, Scot
Hoffman, both of Financial Dynamics, +1-212-850-5600, for Mercer
International Inc. Web site: http://www.mercerinternational.com/
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