- First sizing solution of its kind to help get the right
fit and maximize apparel comfort for dogs and cats
- Recent launch of fashionable dog apparel by high-profile
human fashion brands driving growth to an estimated $7 billion by 2028
AIRPORT CITY, Israel, March 9,
2023 /PRNewswire/ -- MySize, Inc. (Nasdaq: MYSZ)
(TASE: MYSZ.TA) ("MySize" or the "Company"), an omnichannel
e-commerce platform and provider of AI-driven measurement solutions
to drive revenue growth and reduce costs for its business clients,
today announced its MySizeID apparel sizing solution will soon be
available for the $5 billion pet
apparel market, including for dogs and cats.
MySize is leveraging its position as one of the world's leading
digital sizing solution providers with MySizeID and Naiz Fit, which
are now used by leading apparel brands globally, providing hundreds
of thousands of size recommendations for consumers annually.
The pet apparel market is projected to grow to an estimated
$7 billion in 2028 driven by rising
pet ownership worldwide, pet humanization, growing demand for
sustainable pet clothing, and an increasing number of brands,
including new dog apparel brands and well-established human brands
now designing for the pet market. The dog segment is expected to
continue to dominate the market.
Human fashion brands now offering pet apparel include Urban
Outfitters, H&M, Moschino, Moncler, and Ralph Lauren. As with human brands, pet apparel
shoppers are making sustainability a priority. By providing an
accurate size recommendation, MySizeID reduces size-related returns
for online apparel shoppers and associated environmental impacts.
These sustainability benefits can now be extended to pet apparel
purchases.
"The tremendous variety of dog breeds, sizes, and proportions
underscore the need for an easy-to-use, mobile phone based sizing
solution," stated MySize CEO and Founder, Ronen Luzon. "As an increasing number of pet
parents are purchasing apparel for their four-legged life
companions, choosing the right size has not been easy."
"We believe MySizeID will be the first pet apparel sizing
solution on the market, based on our assessment, and we look
forward to working with innovative pet apparel retailers that aim
to improve their consumer journey and sustainability."
About MySize Inc.
MySize, Inc. (Nasdaq: MYSZ) (TASE: MYSZ.TA) is an omnichannel
e-commerce platform and provider of AI-driven measurement solutions
including MySizeID and recently acquired Naiz Fit to drive revenue
growth and reduce costs for its business clients. Orgad, its online
retailer platform, has expertise in e-commerce, supply chain, and
technology operating as a third-party seller on Amazon.com and
other sites. MySize recently launched FirstLook Smart Mirror, a
mirror-like touch display that provides in-store customers an
enhanced shopping experience and contactless checkout. FirstLook
Smart Mirror extends MySize's reach into physical stores and is
expected to contribute to revenues through unit sales and recurring
service fees.
MySize has developed a unique measurement technology based on
sophisticated algorithms and cutting-edge technology with broad
applications, including the apparel, e-commerce, DIY, shipping, and
parcel delivery industries. This proprietary measurement technology
is driven by several algorithms that are able to calculate and
record measurements in a variety of novel ways. To learn more about
MySize, please visit our website: www.mysizeid.com.
We routinely post information that may be important to investors
in the Investor Relations section of our website. Follow us
on Facebook, LinkedIn, Instagram,
and Twitter.
Please click here for a demonstration of how MySizeID
provides a full sizing solution for the retail industry.
Register here for the MySizeID solution for your
online store and here for the Naiz Fiz solution.
To learn more about MySize and for additional information,
please visit our website: www.mysizeid.com.
Forward-looking Statements
This press release contains certain forward-looking statements
within the meaning of the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995, including statements
related to the acquisition, expected revenues, and the expected
closing of the acquisition. These statements are identified by the
use of the words "could," "believe," "anticipate," "intend,"
"estimate," "expect," "may," "continue," "predict," "potential,"
"project" and similar expressions that are intended to identify
forward-looking statements. All forward-looking statements speak
only as of the date of this press release. You should not place
undue reliance on these forward-looking statements. Although we
believe that our plans, objectives, expectations and intentions
reflected in or suggested by the forward-looking statements are
reasonable, we can give no assurance that these plans, objectives,
expectations or intentions will be achieved. Forward-looking
statements involve significant risks and uncertainties (some of
which are beyond our control) and assumptions that could cause
actual results to differ materially from historical experience and
present expectations or projections. Actual results may differ
materially from those in the forward-looking statements and the
trading price for our common stock may fluctuate significantly.
Forward-looking statements also are affected by the risk factors
described in the Company's filings with the U.S. Securities and
Exchange Commission. Except as required by law, we undertake no
obligation to update or revise publicly any forward-looking
statements, whether as a result of new information, future events
or otherwise, after the date on which the statements are made or to
reflect the occurrence of unanticipated events.
Investor Contacts:
Or Kles, CFO
ir@mysizeid.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/mysizeid-for-pets-mysize-to-launch-ai-driven-sizing-solution-for-5-billion-pet-clothing-market-301767851.html
SOURCE My Size Inc.