Herbalife to Fuel Desert Smash 2025 As First-Ever Nutrition Sponsor
February 20 2025 - 12:00PM
Business Wire
Global Nutrition Leader Brings Science-Backed
Performance Fuel to Celebrity Tennis Event
Herbalife Ltd. (NYSE: HLF), a premier health and wellness
company, community and platform, is proud to expand its commitment
to sports nutrition and philanthropy as the first-ever Official
Nutrition Sponsor of the 21st annual Desert Smash, the world’s most
famous celebrity tennis event that brings together Hollywood and
pro tennis for charity, returning March 3-4, 2025, to La Quinta
Resort & Club in La Quinta, California. This year, the official
event charity is WTA Foundation’s Global Women’s Health Fund,
helping to provide critical nutrition programs for women and
children worldwide.
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Herbalife to Fuel Desert Smash 2025 As
First-Ever Nutrition Sponsor. (Graphic: Business Wire)
As the Official Nutrition Sponsor, Herbalife is thrilled to
present an exclusive Nutrition Lounge at the event, offering guests
a VIP experience with a selection of its quality, science-backed
products. Attendees can enjoy refreshing mocktails made from
Herbalife Aloe Concentrate Mango, Herbalife SKIN Collagen Beauty
Booster, and Protein Shakes from the NSF Certified for Sport®*
Herbalife24 line. Takeaway items, like protein-packed snacks and
other nutrient-dense product samples, will also be available,
providing delicious ways to help guests feel their best from the
inside out during this exciting two-day event.
“Nutrition is essential to athlete performance, and as the
first-ever Official Nutrition Sponsor of this event, Herbalife is
proud to support an occasion that not only celebrates the tennis
community but also raises funds for vital nutrition programs
benefiting women and children,” said Luigi Gratton, MD, MPH, vice
president of the Office of Health and Wellness for Herbalife.
“Desert Smash has built a remarkable legacy over 21 years, and
we’re honored to be part of an event that blends philanthropy,
sports, and community.”
Desert Smash has been a hallmark event in the world of celebrity
tennis for over two decades, raising millions for charitable
causes. This year’s event will feature an impressive lineup of
world-class tennis professionals and celebrities, including Naomi
Osaka, Nick Kyrgios, Ons Jabeur, Aryna Sabalenka, Holger Rune, Mike
& Bob Bryan, Jason Derulo, Mustard, Gavin Rossdale, Nicole Ari
Parker, Yvonne Orji, Sam Asghari, Colton Underwood, among
others.
“We are honored to partner with Herbalife as our first-ever
Official Nutrition Sponsor,” said Ryan Macaulay, Founder of Desert
Smash. “Herbalife is a globally recognized brand with a
longstanding commitment to sports nutrition and supporting athletes
around the world. Their involvement in Desert Smash speaks to the
power of nutrition in driving positive change and falls in perfect
alignment with our official event charity for this year.”
Herbalife’s partnership with Desert Smash underscores its
long-standing dedication to supporting athletes at every level and
highlighting the vital role of nutrition in athletic performance.
As a global leader in sports nutrition, Herbalife backs some of the
world’s most successful athletes and teams, from soccer legends to
top tennis professionals. With over 150 athletes across a variety
of sports trusting Herbalife for their nutritional needs, the
company’s commitment to fueling greatness continues to drive the
success of champions around the world.
For updates on Herbalife’s participation in Desert Smash 2025,
follow @Herbalife, @HerbalifeUSA, and @DesertSmash on social
media.
*Certified for Sport® is a registered trademark of NSF
International.
About Herbalife Ltd.
Herbalife (NYSE: HLF) is a premier health and wellness company,
community and platform that has been changing people's lives with
great nutrition products and a business opportunity for its
independent distributors since 1980. The Company offers
science-backed products to consumers in more than 90 markets
through entrepreneurial distributors who provide one-on-one
coaching and a supportive community that inspires their customers
to embrace a healthier, more active lifestyle to live their best
life.
About Desert Smash
Desert Smash is an annual charity celebrity tennis event that
has been bringing together Hollywood stars and professional tennis
players since its inception in 2004. Held at the luxurious La
Quinta Resort & Club, this high-energy event raises significant
funds for various charitable causes, combining competitive matches
with entertainment and VIP experiences. Over the years, Desert
Smash has grown into a premier philanthropic event, drawing
attention from media, brands, and fans worldwide while raising
millions for impactful organizations. Mark your calendars for the
next Desert Smash on March 3rd-4th, 2025.
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version on businesswire.com: https://www.businesswire.com/news/home/20250218363738/en/
Media Contact: Annabel Heydorn 213-765-6220
annabelh@herbalife.com
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