All Shell Gasolines Meet 'Top Tier' Gasoline Standard Introduced By BMW, General Motors, Honda and Toyota
December 15 2004 - 6:00PM
PR Newswire (US)
All Shell Gasolines Meet 'Top Tier' Gasoline Standard Introduced By
BMW, General Motors, Honda and Toyota HOUSTON, Dec. 15 /PRNewswire/
-- While the majority of gasolines on the market today contain only
the minimum amount of cleaning agents required by government
standards, some companies say that isn't enough. According to
Shell, gasoline meeting only minimum requirements can leave harmful
deposits on engine parts. Additionally, four leading automakers,
BMW, General Motors, Honda and Toyota, are so concerned with
declining gasoline quality, that they recently introduced a higher
standard called "Top Tier Detergent Gasoline." Shell announced
today that its Regular, Plus and Shell V-Power(R) premium- grade
gasolines all meet the "Top Tier Detergent Gasoline" standard.
"We've felt for a long time that the minimum detergency level set
by EPA was not adequate for many fuels on the market," said Andrew
Buczynsky, fuels engineer at General Motors. Because gasoline can
vary in quality from one brand to another, the four automakers
created the "Top Tier Detergent Gasoline" standard to help keep
vehicle engines cleaner and reduce deposit-related problems. The
new standard surpasses the minimum requirements for gasoline
detergent additives set by the Environmental Protection Agency
(EPA); and in order for a gasoline brand to promote "Top Tier"
status, all gasolines sold must meet the "Top Tier" standard. Shell
agrees cleaning agents are important and the company's research
shows that fuels with more cleaning agents can remove deposits left
behind by low detergency gasolines. And, according to the
automakers that developed the "Top Tier" standard, clean engines
help vehicles achieve optimal performance as well as reduced
emissions. Shell regular and Plus gasolines, which meet the "Top
Tier" standard, also contain more than two times the amount of
cleaning agents required by the EPA. Shell V-Power goes even
further -- it has more than five times the minimum amount of
cleaning agents required by government standards and twice the
cleaning agents required by the "Top Tier" standard. While the "Top
Tier" standard is designed to protect engines from the future
build-up of carbon deposits, Shell V-Power is specifically
formulated to actively clean your engine as you drive giving it the
ability to clean-up deposits that have already built up on intake
valves and fuel injectors. "Shell has a long history of offering
consumers high-detergency gasolines and has invested years of
research and development into creating high-quality fuels," said
Brooks Herring, brand and strategy manager for Shell Oil Products
US. "Gasoline quality can vary from one brand to another and
choosing the right gasoline for your car is very important. Shell
has been delivering quality fuels to motorists for nearly 100 years
and we hope the new 'Top Tier' standard will help consumers better
understand the importance of buying high- quality fuels with
additional cleaning power." For more information on Shell V-Power
gasoline please log on to http://www.shellvpower.com/ . For more
information on the "Top Tier Detergent Gasoline" initiative, please
visit
http://www.gm.com/company/gmability/environment/fuel_economy_emissions/emissio
ns/detergent_092704.html . Shell Oil Products US, a subsidiary of
Shell Oil Company, is a leader in the refining, transportation and
marketing of fuels, and has a network of nearly 7,000 branded
gasoline stations in the Western United States. Shell Oil Company
is a 50 percent owner of Motiva Enterprises LLC, along with Saudi
Refining, Inc., which refines and markets branded products through
more than 10,000 stations in the Eastern and Southern United
States. Shell Oil Company is an affiliate of the Royal Dutch/Shell
Group of Companies (NYSE:RDNYSE:SC). For more information, please
visit http://www.shell.com/ DATASOURCE: Shell Oil Products US
CONTACT: Rick Jennings of GCI Los Angeles, +1-323-761-7475, for
Shell Oil Products US; or Shell Media Line, +1-713-241-1578, or
Anne Peebles, +1-713-241-1584, both of Shell Oil Products US Web
site: http://www.shell.com/ http://www.shellvpower.com/
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