New service is the next evolution of mobile trading, offering
50 commission-free stock trades and
unlimited commission-free trades on TD Exchange Traded Funds
(ETFs)
TORONTO, Jan. 17, 2022 /CNW/ - As more Canadians turn to
online do-it-yourself (DIY) mobile trading, TD Direct Investing is
launching a new mobile app for stock trading, TD Easy Trade™. TD
Easy Trade features a streamlined, easy to navigate design and
integrated how-to education videos, making getting started easy for
investors.
According to a TD survey conducted for TD Easy Trade,
three-quarters (74 per cent) of Canadians surveyed believe they
need experience before they start trading and investing, and 30 per
cent of Canadians have not traded or invested because they don't
think they have enough money to invest. TD Easy Trade was designed
with this in mind – making trading and investing simple – to help
new or less experienced investors, with all budgets, get started on
their investing journey with confidence.
TD Easy Trade offers no minimum balance or monthly fees and a
pricing structure of 50 commission-free stock trades per year.
TD Easy trade also includes unlimited commission-free trading
on all TD ETFs, as well as U.S. dollar accounts to avoid currency
conversion costs. TD Easy Trade also provides built-in
educational videos and resources on investing for users
and offers access to a team of licensed investment
representatives ready to help and answer questions when needed.
"Investors are looking for an easy and affordable way to invest,
right from the palm of their hands," said Tony Ierullo, Vice President, New to Investing
and Emerging Investor Solutions, TD Direct Investing. "With the TD
Easy Trade mobile app, they will have the tools to start trading
and investing with confidence. How individuals want to invest is
changing and we couldn't be more excited about being at the
forefront in making investing accessible for all Canadians."
TD Easy Trade includes the following stand-out
features:
- 50 free stock trades per client, per year
- Free trades on all 38 TD ETFs, including individual TD ETFs and
TD One-Click ETF portfolios
- U.S. dollar accounts helping clients avoid currency conversion
costs when buying/selling U.S. stocks
- Real-time quotes and market data
- Ability to create and manage a watchlist of trending
stocks
- Built-in educational videos and resources
- Ability to build investment plans that align with your
goals
- Support from a team of licensed investment representatives
And when it comes to what is motivating investors to dip their
toes in the market, long-term goals, trending stocks and fear of
missing out ranked among key drivers. According to the TD survey,
many still invest for long-term goals like retirement (51%), while
capitalizing on trending stocks (19%) and fear of missing out (5%)
also play a role.
"During the pandemic, we saw a significant increase in demand
for online investing, with more people trying DIY investing from
home, and for the first time," said Ierullo. "As a result, trades
and new account openings hit record highs. This growth in new
accounts and trading volumes was driven largely by new and younger
investors, which is why it was important to us to launch an app
that is easy-to-use, with low trading fees and available support to
ensure investing is accessible to this emerging, fast growing
investing segment."
TD Easy Trade is the evolution of TD GoalAssist™, a service
offered by TD Direct Investing that previously launched in
October 2020. TD Easy Trade offers an
enhanced platform and improved user experience focused on making
getting started easier for new and emerging investors. TD Easy
Trade is the latest service offered by TD Direct Investing,
Canada's largest self-directed
online brokerage, which also includes the organization's most
popular investing platform, WebBroker.
TD Easy Trade
TD
Exchange
Traded
Funds
(ETFs)
trades
|
First 50
stock
trades per
year
|
After the first 50
stock trades
per
year
|
Free
|
Canadian Stocks and
U.S. Stocks
|
Canadian
Stocks
|
U.S. Stocks
|
Free
|
C$9.99
|
US$9.99
|
To learn more about TD Easy Trade and download the app visit:
TDEasyTrade.TD.com.
About the TD Survey
TD Bank Group commissioned Leger
to conduct an online survey of 1503 Canadians aged 18+ between
December 24-26, 2021, using Leger's
online panel. The margin of error for this survey was +/-2.5%, 19
times out of 20.
About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively
known as TD Bank Group ("TD" or the "Bank"). TD is the fifth
largest bank in North America by
assets and serves over 26 million customers in three key businesses
operating in a number of locations in financial centres around the
globe: Canadian Retail, including TD Canada Trust, TD Auto Finance
Canada, TD Wealth (Canada), TD
Direct Investing, and TD Insurance; U.S. Retail, including TD Bank,
America's Most Convenient Bank®, TD Auto Finance U.S.,
TD Wealth (U.S.), and an investment in The Charles Schwab
Corporation; and Wholesale Banking, including TD Securities. TD
also ranks among the world's leading online financial services
firms, with more than 15 million active online and mobile
customers. TD had CDN$1.7 trillion in
assets on October 31, 2021. The
Toronto-Dominion Bank trades under the symbol "TD" on the
Toronto and New York Stock
Exchanges.
SOURCE TD Bank Group