INEO's Retail Media Network ad inventory to be marketed by
Adapt Media for national advertising campaigns
SURREY,
BC, Aug. 18, 2022 /CNW/ - INEO Tech
Corp. (TSX-V: INEO) (OTCQB: INEOF) (the "Company" or
"INEO"), the innovative developer and operator of the INEO
Media Network, a digital advertising and analytics solution for
retailers, is pleased to announce a partnership with Adapt Media
("Adapt") to market INEO's Digital-Out-Of-Home (DOOH) advertising
inventory to Adapt's advertising clients. Based in Toronto, Adapt has been successfully
operating Out-Of-Home (OOH) advertising networks on a national
level for 24 years and is a leader in technology enabled
advertising campaigns, providing street level and in-store
advertising in over 1,000 cities and towns across Canada.
"Partnering with Adapt Media is a major advancement for INEO's
advertising pipeline due to Adapt's presence in the Toronto area and their strong national
footprint," commented Kyle Hall, CEO
of INEO. "With their help in marketing our ad inventory, INEO will
gain access to increased national advertising campaigns and a
broader range of potential customers. Additionally, Adapt's
expertise and reach will enhance our retailer acquisition efforts
by bringing another credible partner to the table to drive the
advertising revenue for INEO and our retail customers operating
within our advertising supported model."
"Adapt Media is an agile place-based Out-of-Home provider
specializing in the delivery of unique advertising locations and
experiences," said Amanda Newell,
Adapt's Chief Revenue Officer. "Given Canadian advertisers'
increased reliance on retail media to target shoppers at the exact
moment of purchase, we are delighted to ally ourselves with INEO's
robust Retail Media Network, patented technology and incomparable
data. INEO's AI-fueled DOOH will allow our national advertisers to
truly monetize eyeballs by both capturing shopper attention with
eye-grabbing offers and netting consumer demographic data to allow
for current and future tracking on their path to purchase. Our INEO
partnership is the ideal next step in Adapt's continuing goal to
offer national advertisers optimum DOOH placement, measurement, and
accountability, and we can't wait to showcase INEO's magnificent
offering to brands and advertising agencies across Canada."
Frank Halbach, Managing Director
of Media for INEO commented, "We were looking for a national
partner, based in Toronto, the
media center of Canada, and are
thrilled to have formed this relationship with Adapt. We are
excited to be working with Adapt as INEO grows its Retail Media
Network of in-store digital signage."
The INEO Retail Media Network reaches over 2.4 million motivated
shoppers each month with highly visible digital display screens at
the entrance of retail stores. INEO's intelligent demographic and
analytics data enables unprecedented visibility and targeting for
location-based advertising by brands and advertisers.
INEO Tech Corp.
Per: "Kyle Hall"
Kyle Hall, Chief Executive Officer
and Director
About INEO Tech Corp. (TSXV: INEO; OTCQB: INEOF)
INEO Tech Corp., through its wholly owned subsidiary, INEO
Solutions Inc., operates the INEO Media Network, a digital
advertising and analytics solution for retailers. INEO's
patented technology integrates and monetizes digital screens with
theft detection sensor gates at the entrance of retail
stores. The Company's cloud-based platform uses IoT (Internet
of Things) and AI (Artificial Intelligence) technology to deliver
customized digital advertising to each retail location based on the
demographic mix, such as age and gender, of customer traffic at
each location. The Company also deploys the INEO Welcoming
Network technology through a SaaS-based solution to larger retail
chains. INEO is headquartered in Surrey, Canada and publicly traded on the
TSX-Venture Exchange under the symbol "INEO" and on the
OTCQB-Venture Market under the symbol "INEOF".
For more information please visit:
Website:
|
www.ineosolutionsinc.com
|
LinkedIn:
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www.linkedin.com/company/ineosolutions
|
Facebook:
|
www.facebook.com/ineosolutionsinc
|
Instagram:
|
www.instagram.com/ineosolutionsinc
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Twitter:
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www.twitter.com/INEOsolutions
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About Adapt Media
(www.adaptmedia.com)
Adapt Media, a trusted Canadian OOH provider, is focused on
providing advertising space at premium airport lounges, DriveTest
Ontario centres, and thousands of Circle K and independent
convenience stores/gas stations across Canada. Adapt Media's sister company Chameleon
Digital Media is a full-service digital agency with expertise in
mobile location data. Now in its 24th year in business, Adapt Media
has grown to include street-level and in-store advertising in over
1,000 cities and towns across the nation and is well-known for
building bespoke ad networks.
Forward-Looking
Statements:
This news release contains statements and information that,
to the extent that they are not historical fact, may constitute
"forward-looking information" within the meaning of applicable
securities legislation. Forward-looking information may include
financial and other projections, as well as statements regarding
future plans, objectives or economic performance, or the assumption
underlying any of the foregoing. This news release uses words such
as "may", "would", "could", "likely", "expect", "anticipate",
"believe", "intend", "plan", "forecast", "project", "estimate",
"outlook", and other similar expressions to identify
forward-looking information. Forward-looking information involves
significant risks, assumptions, uncertainties and other factors
that may cause actual future results or anticipated events to
differ materially from those expressed or implied in any
forward-looking statements and accordingly, should not be read as
guarantees of future performance or results. There are a
number of important factors that could cause the Company's actual
results to differ materially from those indicated or implied by
forward-looking statements and information. Other factors
that could cause actual results to differ materially from the
Company's expectations are disclosed in the Company's documents
filed on SEDAR, including the Company's most recent annual and
interim Management Discussion and Analysis and Financial
Statements. Readers are cautioned not to place undue reliance on
these forward-looking statements, which speak only as of the date
of this press release. The Company disclaims any intention or
obligation to update or revise any forward-looking information,
whether as a result of new information, future events or otherwise,
except to the extent required by law.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release.
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SOURCE INEO Tech Corp.