Broadcast Live Digital Corp. Set to Launch "Location Based Healthcare Digital Media Networks" in the Billion Dollar "Digital ...
February 28 2014 - 7:00AM
Marketwired
Broadcast Live Digital Corp. Set to Launch "Location Based
Healthcare Digital Media Networks" in the Billion Dollar "Digital
out of Home" Sector Throughout North America
TORONTO, ONTARIO--(Marketwired - Feb 28, 2014) - Broadcast Live
Digital Corp. (OTCQB:BFLD) set to launch "Location Based Healthcare
Digital Media Networks" in the billion dollar "Digital out of Home"
sector throughout North America.
Broadcast Live Digital Corp. is taking digital display marketing
and health related content to new levels, creatively and
financially, with the release of their location specific platforms
in the healthcare marketplace. BFLD has created a proven model for
multiple platforms for; Optical, Primary Care Physicians,
Specialists and Pharmacy.
Two pioneers of location-based digital media lead the BFLD team
with expertise in complimentary disciplines. Robert Oswald is a
seasoned professional and the creative force behind the rollout and
development of multiple marketing networks in the USA. Oswald
created the Hearing News Network platform that was adopted by two
of North America's largest hearing healthcare retailers, HearUSA
and Beltone. Business Development, Marketing and vision are the
core strengths Mr. Oswald brings to BFLD. Matthew O'Brien is the
Chief Technology Officer. Mr. O'Brien has developed, managed and
deployed over a thousand systems and networks over the past 10
years in the healthcare and retail sectors.
Location-based digital media is today's hottest marketing
strategy when trying to reach patients or clients or those who
accompany them. Recent surveys indicate that location-based digital
media is a powerful tool in driving office traffic and consumer
buying decisions.
By engaging the consumer at "point of care" with dynamic and
active messaging, digital media delivers fresh, entertaining and
relevant content to a captive audience. Studies show that patients
sitting in a clinic's waiting room are more apt to be drawn to a
digital screen and the advertising and messages it carries than to
thumb through brochures, pamphlets or old magazines.
Robert Oswald CEO of BFLD states, "Too many digital marketing
firms are using static images, basic pre-recorded messages, video
loops, or simple business card 'advertising'. These models are
missing an enormous opportunity to engage an audience that is
captive to be 'entertained' and 'educated' as they wait for their
appointment." The waiting rooms of North America's healthcare
facilities are the most desirable for the delivery of location or
community specific advertising from major pharmaceutical or
complimentary service providers. Distraction within a clinic
environment is minimal and our approach to healthcare is friendly
and informative.
About Broadcast Live Digital Corp
BFLD is a "Digital out of Home" network manager that provides
complete deployment, content creation and remote management of all
its location-based digital media networks. BFLD has created a
unique approach to content creation and management with a
methodology that stimulates the "point of care" audience. BFLD
offers a variety of entertainment, information and education in
healthcare locations throughout North America.
BFLD, with its wholly owned subsidiary TECH9 Inc., offers
national installation services, managed network services and
commercial grade hardware to location-based healthcare and retail
companies in all areas of digital media.
Safe Harbor
Statements about the Company's future expectations and all other
statements in this press release other than historical facts, are
"forward-looking statements" within the meaning of Section 27A of
the Securities Act of 1933, Section 21E of the Securities Exchange
Act of 1934, and as that term is defined in the Private Securities
Litigation Reform Act of 1995. The Company intends that such
forward-looking statements be subject to the safe harbors created
thereby.
The above information contains information relating to the
Company that is based on the beliefs of the Company and/or its
management, as well as assumptions made by any information
currently available to the Company or its management. When used in
this document, the words "anticipate," "estimate," "expect,"
"intend," "plans," "projects," and similar expressions, as they
relate to the Company or its management, are intended to identify
forward-looking statements. Such statements reflect the current
view of the Company regarding future events and are subject to
certain risks, uncertainties and assumptions, including the risks
and uncertainties noted. Should one or more of these risks or
uncertainties materialize, or should underlying assumptions prove
to be incorrect, actual results may vary materially from those
described herein as anticipated, believed, estimated, expected,
intended or projected. In each instance, forward-looking
information should be considered in light of the accompanying
meaningful cautionary statements herein. Factors that could cause
results to differ include, but are not limited to, successful
performance of internal plans, the impact of competitive services
and pricing and general economic risks and uncertainties.
Broadcast Live Digital Corp.Investor
Relations(416)-620-7740www.tech9.cawww.broadcastlivedigital.com
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