LAS VEGAS, Mar. 21, 2014 /PRNewswire/ -- Empowered Products,
Inc. (EMPO), an emerging leader in the high-growth sexual wellness
sector through its award-winning PINK® and Gun Oil® brands,
announced today that its PINK Silicone, PINK Water, and Hot PINK
personal lubricants have been shipped to Meijer Distribution
Centers for placement in approximately 200 stores. Consumers can
now shop for these PINK items in 3.3 ounce bottle sizes in the
Family Planning section of Meijer stores.
Scott Fraser, president and CEO
of Empowered Products, stated, "Our PINK presence continues to
expand across the U.S. as evidenced by this outstanding Midwest
regional exposure at Meijer stores. We are excited to be growing
our PINK brand with this leading retailer who is credited with
pioneering the modern supercenter concept back in 1962. Americans
are becoming increasingly accustomed to purchasing adult products,
such as personal lubricants, along with their regular grocery and
pharmacy shopping, and we view our new sales relationship with
Meijer as a fitting example of that emerging consumer trend."
About Meijer
Meijer is a Grand Rapids,
Mich.-based retailer that operates 204 supercenters and
grocery stores throughout Michigan, Ohio, Indiana, Illinois and Kentucky. As the inventor of the "one-stop
shopping" concept, Meijer stores have evolved through the years to
include expanded fresh produce and meat departments, as well as
pharmacies, comprehensive electronics departments, garden centers
and apparel offerings. Additional information on Meijer and
the ability to shop for more can be found at
www.meijer.com.
About Empowered Products, Inc.
Empowered Products, in just its first 10 years of operation, has
quickly forged a leading presence in the global wellness industry
with the development, manufacture, and current distribution of 17
high-quality, elegantly packaged wellness products. Headquartered
in Nevada, USA, the Company's
empowering products are currently available at over 21,000 retail
locations in more than 30 countries spanning four continents.
Investors are encouraged to visit the Company's website at
www.EmpoweredProducts.com and to call the EMPO Shareholder Request
Line: 877-305-1160. The Company's media contact line is
877-305-1161.
Forward-Looking Statements
This press release contains "forward-looking statements" within
the meaning of the "safe-harbor" provisions of the Private
Securities Litigation Reform Act of 1995 that are not historical
facts. These statements can be identified by the use of
forward-looking terminology such as "believe," "expect," "may,"
"will," "should," "project," "plan," "seek," "intend," or
"anticipate" or the negative thereof or comparable terminology, and
include discussions of strategy, and statements about industry
trends and the Company's future performance, operations, and
products. Such statements involve known and unknown risks,
uncertainties and other factors that could cause the Company's
actual results to differ materially from the results expressed or
implied by such statements. Such risks and uncertainties include,
without limitation, market acceptance of the Company's new line of
wellness supplements; the Company's compliance with applicable Food
and Drug Administration regulations; the Company's reliance on
third-party contractors to mix and produce its products; the
Company's ability to increase its production and bottling capacity;
the Company's ability to develop an effective marketing strategy;
the Company's ability to control and reduce advertising and
marketing costs; the Company's ability to develop and increase
awareness of its brand; the Company's ability to protect its
trademarks; the success of the Company's new marketing focus to
retail buyers; the Company's ability to obtain a favorable Nielsen
rating; the Company's ability to obtain certification in individual
countries in the European Union; the Company's ability to sell its
products in South America; the
Company's exposure to product liability claims and intellectual
property claims from third parties; and the Company's reliance on
the expected growth in demand for its products. For a discussion of
these and other risks and uncertainties see "Risk Factors" and
"Management's Discussion and Analysis of Financial Condition and
Results of Operations" in the Company's public filings with the
SEC. Although the Company believes that the expectations reflected
in such forward-looking statements are reasonable, there can be no
assurance that such expectations will prove to be correct. The
Company has no obligation to update the forward-looking information
contained in this press release.
Contact:
Kurt Weber
+1-702-216-1321
kurt@empoweredproducts.com
SOURCE Empowered Products, Inc.