Smokefree Innotec, Inc. (PINKSHEETS: SFIO), an established international distributor of e-cigarettes, (http://www.sfio.us or http://www.realsmokefree.com) declared today through its President and CEO Thomas Schroepfer, that "With some minor fine tuning, our shopping cart is now fully operational giving our customers the opportunity to purchase the first of our products being offered: Smokers Option, in both Menthol and Cinnamon. The web site itself is undergoing extensive redesign, to include complete product description located in easy to access click through portals. Beginning with Smokers Option presently available, additional products expected to be offered soon include 'smokeless REAL e-cigarettes' (pronounced 'Re-Al') with an inventory of redesigned starter kits scheduled for delivery before the end of March. Marking a price reduction from $79 to under $18, the starter kits have been redesigned with our new technology to include the electronic device ('Zig') and an initial supply of 10 filters, a compact charging unit and power supply, all designed to fit inside a package the size of a cigarette box."

George Roth, CFO, added, "In prior press releases it had been disclosed that new technology was being researched and applied with the intention to have new products under development ready by the first quarter of 2011, allowing customers better and broader choices. We now have fulfilled on that expectation. Domestic and offshore production of the redesigned and less expensive REAL e-cigarettes is underway, and barring unforeseen circumstances they will added to the shopping cart before the end of March. Our present inventories of products sold internationally as seen on our website are presently committed to those markets; but all new product lines will be first introduced in the U.S."

About Smokefree Innotec, Inc: www.smokefree-innotec.com Smokefree Innotec, Inc. is in the business of designing, developing, manufacturing and marketing hi-tech, nicotine and non-nicotine cigarette-like delivery devices which are completely smoke and vapor-free and tobacco-free. Smokefree Innotec's products are designed to protect the non-smoker from second hand smoke and all its effects while providing the smoker a way to enjoy a smoke-free cigarette anywhere, including places where smoking tobacco or similar substances is prohibited. Further, our products will allow the smoker to enjoy smoking either nicotine or flavored non-nicotine cigarettes while not having to worry about the offensive dangers and ill effects of regular cigarette smoking. However Smokefree Innotec products are not intended for any prevention or therapeutic treatment of any disease.

A number of statements referenced in this Press Release are forward-looking statements, which are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995, and within the meaning of Section 27A of the Securities Act of 1933 and Section 21B of the Exchange Act of 1934. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, and goals, assumption of future events or performance are not statements of historical fact and may be "forward-looking statements." Forward-looking statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Forward-looking statements in this Release may be identified through the use of words such as "expects," "will," "anticipates," "estimates," "believes," or statements indicating certain actions "may", "could," or "might" occur. Such statements reflect the current views of Smokefree Innotec Inc. with respect to future events and are subject to certain assumptions, including those described in this release. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products, services, and technologies, competitive market conditions, successful integration of acquisitions, the ability to secure additional sources of financing, the ability to reduce operating expenses, and other factors. The actual results that the Company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. Smokefree Innotec Inc. does not undertake any responsibility to update the "forward-looking "statements contained in this news release. Disclosures made in this Press Release are limited by good business practice and to that permitted to the public by applicable securities regulations, both Federal and State, including rights granted to shareholders under the Nevada Revised Statutes NRS 78.257 regarding limitations of preferential and selective disclosure of confidential Company information.

Contact: Smokefree Innotec, Inc. George Roth CFO +1 949-309-2778

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