TIDM888
888 Holdings plc
01 December 2021
1 December 2021
888 Holdings Plc
("888" or "the Group")
888 secures sports betting licence in Virginia
888 (LSE: 888), one of the world's leading online betting and
gaming companies, is pleased to announce that it has been awarded a
provisional sports betting licence from the Virginia Lottery.
In June 2021, 888 announced a strategic partnership with
Authentic Brands Group (ABG), a brand development, marketing and
entertainment company and owner of the Sports Illustrated brand to
extend Sports Illustrated into betting and gaming. SI Sportsbook
was unveiled in Colorado in September 2021, providing a world class
betting experience to SI customers in Colorado. The partnership
will launch SI Sportsbook in Virginia in 2022.
As part of this venture, 888 has also partnered with Virtual
Entertainment Partners LLC (VEP), a Virginia based Small,
Woman-owned, and Minority-owned (SWaM) certified company with 100%
African American female ownership. With VEP's local expertise, 888
will commit significant contributions to communities across
Virginia, specifically minority communities, to drive meaningful
value, opportunity, and diversity for Virginians.
While a relatively new sports betting market, sports betting in
Virginia has already experienced significant growth. According to
the Virginia Lottery, to date over $1.95bn has been wagered,
including $293m in September 2021 - a 61% increase on the month
prior.
SI Sportsbook, which is powered by official data from the most
popular sporting leagues and tournaments around the world, will
offer a new, unique value proposition for sports fans across the
state, bringing a trusted Sports Illustrated experience to betting
fans.
In the US, 888 now holds local licences or market access
agreements in nine states: Colorado, Delaware, Indiana, Iowa,
Michigan, Nevada, New Jersey, Pennsylvania and Virginia.
Yaniv Sherman, SVP - Head of US at 888, commented:
"We are delighted to have been awarded our license by the
Virginia Lottery. This is an important milestone for 888 which
enhances our foothold in the US online sports betting and iGaming
market. There is a growing sports betting fanbase in the state and
I firmly believe that SI Sportsbook, supported by our partners at
Sports Illustrated, will offer a unique and differentiated
experience to our customers which will be well-received."
- Ends -
Enquiries and further information:
Media 888@hudsonsandler.com
Hudson Sandler
Alex Brennan
Bertie Berger
Andy Richards +44(0) 207 796 4133
About 888 Holdings Plc:
888 Holdings plc (and together with its subsidiaries, "888" or
the "Group") is one of the world's leading online betting and
gaming companies. 888's mission is to develop state-of-the-art
technology and products that provide fun, fair and safe digital
gambling products to players globally. Safer gambling is a core
focus for the Group and, a t the beginning of 2020, 888 launched
its 'Safer. Better. Together' safer gambling strategy and
commitments.
888 has been at the forefront of the online gaming industry
since its foundation in 1997, leveraging its proprietary technology
to provide players and B2B partners an innovative and world-class
online gaming experience.
In 2020, the company was proud to be recognised at the 2020
Gaming Intelligence awards as the winner in the Casino Operator of
the Year category. In 2020, 888 also won two prestigious awards for
its poker platform at the 2020 Poker Listings Operator Awards in
the Most Improved Software and Best Beginner Software
categories.
The Group is structured into two lines of business: B2C, under
the 888 brands, and B2B, conducted through Dragonfish, which
provides partners a leading platform through which to establish an
online gaming presence and monetise their own brands in a safe and
responsible manner.
888's consumer facing websites offer more than just online
betting and gaming. They are entertainment destinations: places
where people can enjoy a truly interactive experience and be part
of an online community that shares common interests. 888's strong
and trusted brands are all accessible through www.888.com .
Find out more about 888 at http://corporate.888.com/ .
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