Morrison(Wm.)Supermarkets PLC McColl's wholesale supply partnership extended
RNS Number : 5961Q
01 March 2021
Release date: 1 March 2021
Morrisons and McColl's wholesale supply partnership extended
As announced by McColl's today, Morrisons and McColl's are
extending their wholesale supply partnership.
Over the next three years, 300 McColl's convenience stores are
to be converted to the Morrisons Daily format. The stores will
offer a full Morrisons convenience range and will be branded
Morrisons Daily, but will continue to be owned and operated by
McColl's. This roll-out follows over 30 successful McColl's to
Morrisons Daily conversions in recent months. As reported by
McColl's, the Morrisons Daily stores have consistently delivered
the strongest like-for-like sales performance within the McColl's
estate, driven by the higher mix of grocery sales, breadth of offer
and value proposition.
In addition, Morrisons and McColl's have extended their
partnership by a further three years, with Morrisons now to act as
McColl's sole wholesale supplier out to 2027.
McColl's has been an important customer since 2017, and during
that time wholesale supply has grown very quickly into a profitable
business for Morrisons. We currently supply over 1,200 McColl's
stores, including over 230 of its biggest convenience stores which
we have started to supply over recent weeks. Morrisons supplies
McColl's across all ranges, including brands and the popular
Safeway own brand, which we will be developing further in the
David Potts, Chief Executive, said:
"Today's agreement is another example of Morrisons extending the
reach of our popular brand. In doing so, we are building a broader,
stronger Morrisons for customers, and leveraging our existing
assets to achieve capital light, profitable growth.
"We are delighted to be further expanding our successful
partnership with McColl's and look forward to growing together for
many years to come."
Jonathan Miller, Chief Executive of McColl's, said:
"I am delighted to extend our partnership with Morrisons by a
further three years, ensuring the continued supply of a
supermarket-quality offer across our entire estate, as well as the
planned conversion of additional Morrisons Daily stores.
"In Morrisons we retain a long-term partner with best-in-class
sourcing and manufacturing capabilities and a leading convenience
offer for the local neighbourhood communities we serve across the
- ENDS -
Wm Morrison Supermarkets plc
Michael Gleeson - Chief Financial Officer 08456 115000
Andrew Kasoulis - Investor Relations Director 07785 343515
Wm Morrison Supermarkets plc: Simon Rigby 07771 784446
Citigate Dewe Rogerson: Kevin Smith 07710 815924
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(END) Dow Jones Newswires
March 01, 2021 02:00 ET (07:00 GMT)