The global snow sports apparel market is expected to post a CAGR of close to 5% during 2019-2023, according to the latest market research report by Technavio. Request a free sample report

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Technavio has announced its latest market research report titled global snow sports apparel market 2019-2023. (Graphic: Business Wire)

The global snow sports apparel market is recording a significant influx of snow sports enthusiastic population for recreational activities such as skiing, snowboarding, mountaineering, and climbing. To meet the growing demand for snow sports apparel, vendors are expanding their product portfolios. Moreover, vendors that were offering sports and outdoor clothing have also started providing a variety of snow sports apparel since the last decade. Hence, the broad product mix made by vendors will drive the global snow sports apparel market growth during the forecast period.

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As per Technavio, the use of virtual reality to enhance consumer shopping experience will have a positive impact on market growth over the forecast period. This research report also analyzes other significant trends and market drivers that will affect market growth over 2019-2023.

Global Snow Sports Apparel Market: Growing Trend of Virtual Reality to Enhance the Consumer Shopping Experience

The emergence of virtual reality (VR) will be one of the vital snow sports apparel market trends that will gain traction over the forecast period. Virtual shopping is gaining immense popularity in the retail industry as it enables buyers to try on a variety of apparel, including snow sports apparel for fitting, color, and style. For instance, Adidas has introduced a 360-degree shopping experience by incorporating VR to e-commerce retailing. The virtual reality shopping experience will encourage snow sports enthusiasts to purchase more snow sports apparel, which will boost the market growth over the forecast period.

“Apart from the growing trend of virtual reality to enhance the consumer shopping experience, the availability of a wide product mix and assortment coupled with the rising popularity of digital payment systems are a few other major factors that will boost market growth during the forecast period,” says a senior analyst at Technavio.

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Global Snow Sports Apparel Market: Segmentation Analysis

This market research report segments the global snow sports apparel market by product (alpine apparel and snowboard apparel) and geographical regions (the Americas, APAC, and EMEA).

The Americas led the market in 2018, followed by EMEA and APAC. During the forecast period, the Americas is expected to maintain its dominance over the global market. This is due to the growing participation in sports due to the rising health concerns in the region.

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Some of the key topics covered in the report include:

Market Landscape

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

Market Sizing

  • Market definition
  • Market size and forecast

Five Forces Analysis

Market Segmentation

Geographical Segmentation

  • Regional comparison
  • Key leading countries

Market Drivers

Market Challenges

Market Trends

Vendor Landscape

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Competitive scenario

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 10,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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Technavio Research Jesse Maida Media & Marketing Executive US: +1 844 364 1100 UK: +44 203 893 3200 www.technavio.com