- International spending expected to rise 94% in 2022
- Travellers headed to secondary destinations and booking 'the
great outdoors' in 2021
- Eight out of 10 travellers will choose sustainable
LONDON, Nov. 25, 2021 /PRNewswire/ -- The World Travel
& Tourism Council (WTTC) and Trip.com Group today launched
'Trending in Travel', a new report that shows the latest trends
traveller behaviour and future booking patterns in the wake of
WTTC, representing the private Travel & Tourism sector,
joined forces with leading global travel service provider, Trip.com
Group, and its major consumer brands Trip.com, Ctrip and
Skyscanner, to analyse consumer trends shaping the recovery of the
Travel & Tourism sector.
WTTC's latest projections show strong growth in international
spending for 2022 and beyond, projecting to overtake domestic
spending in 2022, as more destinations ease restrictions and
vaccination rates continue to rise.
Following a 69.4% decline (2020), global international spending
on travel is set to rise by 9.3% in 2021, and significantly by
93.8% in 2022.
The inaugural report also reveals how severe and confusing
travel restrictions around the world drove a significant rise in
domestic tourism, with a surge in domestic hotel bookings of more
than 200% on Trip.com's platform this year compared to 2019.
Since the start of the pandemic, mobility restrictions have
hindered international travel and, although domestic travel will
provide a much-needed boost to the sector, WTTC says the return of
international travel is critical to rebooting the global
The report focuses on booking trends, consumer considerations,
and consumer profiles. It also features examples of markets whose
resilience has provided a platform for the recovery of the Travel
& Tourism sector.
The report shows how COVID-19 has changed the way people travel;
younger travellers are the first to return to travel; increased
demand for longer stays; the importance of fee-free cancellations
and the demand for high levels of health and safety checks.
To avoid travel restrictions, travellers are seeking secondary
destinations, away from traditional holiday spots, as their
destination of choice. This preference positively impacts local
communities and livelihoods. According to Trip.com's hotel booking
data, Abu Dhabi (UAE) Chiang Mai (Thailand), Doha (Qatar),
Florence (Italy), and Frankfurt (Germany) were the most popular secondary
destinations in their respective countries in 2021.
The report goes on to show that, according to Ctrip data,
bookings for 'the great outdoors' will predominate in the short and
medium term. In China – one of the
world's largest travel markets - nature-related attraction bookings
have increased by 265% in the first half of this year compared to
the same period last year.
The pause in travel has also heightened consumers' eagerness to
travel more sustainably with more than eight out of 10 (83%) global
travellers saying they would make sustainable travel a priority in
Reinforcing this long-term trend, since its launch in 2019, the
report shows 68 million travellers have opted to book a "Greener
Choice" labelled flight on Skyscanner, a comparatively lower-carbon
According to the report, 70% of travellers in many major
countries such as the U.S., Spain,
the UK, Canada, and Japan plan to spend more on travel in 2022
than they have in the last five years, including 2019 - one of the
best years on record for Travel & Tourism.
Julia Simpson, WTTC President
& CEO, said: "It is clear people are really looking forward to
travelling again. Consumers are curious, they are looking at new
destinations, 'the great outdoors' and travel that benefits the
places and people they visit. As travel and tourism represents over
10% of global GDP this is good news for jobs and economies."
"The impact in some countries has been devastating for local
communities and this report shows that business is returning in
Jane Sun, CEO of Trip.com Group,
said: "Travellers around the world have shown their eagerness to
travel, whether limited to domestic travel or able to cross
borders, we see a huge amount of pent-up demand steadily being
"To better evolve with the recovery we must understand
travellers, and as an industry adapt to emerging trends."
Latest WTTC research shows the global recovery of the Travel
& Tourism sector is picking up pace with the sector's
contribution to global GDP projected to rise by 30.7% in 2021 and
31.7% in 2022.
For more information on the Trending in Travel: Emerging
Consumer Trends in Travel & Tourism in 2021 and Beyond report,
download the full report here.
About Trip.com Group
Trip.com Group is a leading global travel service provider
comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its
platforms, Trip.com Group helps travellers around the world make
informed and cost-effective bookings for travel products and
services, and enables partners to connect their offerings with
users through the aggregation of comprehensive travel-related
content and resources, and an advanced transaction platform
consisting of apps, websites and 24/7 customer service centers.
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021,
Trip.com Group has become one of the best-known travel groups in
the world, with the mission "to pursue the perfect trip for a
better world". For further information.
For more information, please visit: group.trip.com
The World Travel & Tourism Council is the global authority
on the economic and social contribution of Travel & Tourism.
WTTC promotes sustainable growth for the Travel & Tourism
sector, working with governments and international institutions to
create jobs, to drive exports and to generate prosperity. Council
Members are the Chairs, Presidents and Chief Executives of the
world's leading private sector Travel & Tourism businesses.
For further information, please visit: WTTC.org
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