American Water Star Inc. Enters into Contract with Nico Worldwide, Smokers' Alternative Product
August 24 2005 - 8:30AM
Business Wire
American Water Star Inc. (AMEX: AMW) has reached an agreement with
Nico Worldwide Inc. to immediately begin the co-packing and
distribution of their NicLite(TM) supplement beverage. The
NicLite(TM) supplement beverage is the only smoking replacement
product on the market today that has the added health benefit of
drinking purified, clean-tasting water with a hint of lemon.
NicLite(TM) is the result of more than six years of extensive
research and development through the steadfast efforts and vision
of J. Robert Knight, the founder and CEO of Nico Worldwide Inc.
"With an estimated 2.5 billion smokers worldwide seeking to align
with current smoking restrictions we feel that a comfortable
accommodation has been achieved with this beverage. NicLite(TM)
allows a smoker a suitable, healthy alternative where smoking is
not allowed such as airplanes, hospitals, office buildings,
sporting events, movie theaters," said Roger Mohlman, CEO of
American Water Star. American Water Star will co-pack the product
in their plants, making it more cost-effective to distribute
nationally and internationally. "It is a pleasure working with you
and running our first retail product, NicLite(TM), at your Arizona
plant. We here at Nico Worldwide Inc. will be using American Water
Star as our primary co-packer," said Knight. About American Water
Star Inc. American Water Star Inc. ("AMW") is a publicly traded
company and is engaged in the beverage bottling industry. Its
product brands are licensed and developed in-house, and bottled in
strategic locations throughout the United States. AMW's beverage
products are sold by the truckload, principally to distributors,
who sell to retail stores, corner grocery stores, convenience
stores, schools and other outlets. At AMW, we believe our
great-tasting, new zero sugar, zero calorie flavored water
beverages have positioned us to capture a large share of the market
for healthy flavored waters. Our product line consists of four
branded beverages: Geyser Sport; Geyser Fruit; Geyser Fruta; and
Hawaiian Tropic. Geyser Sport is a sugar-free, calorie-free,
carb-free fruit flavored beverage fortified with vitamins and
calcium, offered in eight different fruit flavors. Geyser Fruit is
a non-carbonated water with a low sugar content, also offered in
eight different flavors. Geyser Fruta is targeted to the Hispanic
market and includes authentic Latin flavored beverages. Our
Hawaiian Tropic products feature sugar-free, no carbohydrate,
caffeine-free, sodium-free tropical drinks offered in four flavors.
Forward-Looking Statements: This press release may contain
statements that constitute "forward-looking statements" as defined
under U.S. federal securities laws. Generally, the words "believe,"
"expect," "intend," "estimate," "anticipate," "establish,"
"project" and similar expressions identify forward-looking
statements, which generally are not historical in nature.
Forward-looking statements are subject to certain risks and
uncertainties that could cause actual results to differ materially
from our historical experience and our present expectations or
projections. These risks include, but are not limited to, a final
agreement being reached with Nico and actual amount of annual sales
of the NicLite products; any benefits of the new co-packing and
distributing agreement; the reputation of the NicLite products;
AMW's production and co-packing capabilities; changes in economic
conditions; actual distribution of the NicLite products; the
ability to obtain a liquor distribution license; our ability to
become an industry leader; changes in economic conditions; changes
in the non-alcoholic beverages business environment, including
actions of competitors and changes in consumer preferences; our
ability to capture market share; the effectiveness of our
advertising and marketing programs; fluctuations in the cost and
availability of raw materials or necessary services; our ability to
avoid production output disruptions; our ability to achieve
earnings goals; regulatory and legal changes; our ability to
penetrate developing and emerging markets; litigation
uncertainties; and other risks discussed in our filings with the
SEC, including our Annual Report on Form 10-KSB, Quarterly Reports
on Form 10-QSB, and Current Reports on Form 8-K, which reports are
available from the SEC. You should not place undue reliance on
forward-looking statements, which speak only as of the date they
are made. We undertake no obligation to publicly update or revise
any forward-looking statements to reflect current events or
circumstances after the date hereof or to reflect the occurrence of
unanticipated events.
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