MasterCard Teams With Points International to Offer Cardholders Enhanced Rewards
February 18 2014 - 5:00AM
MasterCard (NYSE:MA) today enhanced its rewards capabilities for
cardholders, giving them more ways to redeem, exchange and trade
their rewards points.
These unique capabilities, unavailable to consumers that are
members of current credit card-based rewards programs, will be
delivered through a relationship between MasterCard and Points
International Ltd. (TSX:PTS) (Nasdaq:PCOM). Based on the
popularity of travel and experiences, the enhanced rewards
management and monetization options are expected to drive
engagement and value to rewards programs offered by issuing banks
participating in the MasterCard Rewards Platform.
"Consumers have said loudly and clearly that they want increased
flexibility with their rewards," said Nandan Mer, Group Executive,
MasterCard Loyalty Solutions. "Our enhanced solution delivers just
that – the ability to exchange, trade, buy and gift rewards points.
We believe this truly unique and superior redemption experience
delivers even more value to all involved."
"While the financial services industry has been a keen focus for
some time, we are especially excited to be partnering with a
leading organization like MasterCard," commented Rob MacLean, Chief
Executive Officer, of Points. "Together, we are enhancing and
differentiating issuer rewards programs hosted on the MasterCard
Rewards Platform and making them more attractive to consumers."
Following the initial integration, it is anticipated that
program functionality will be available later this year.
About MasterCard
MasterCard (NYSE:MA),
www.mastercard.com, is a technology company in the
global payments industry. We operate the world's fastest payments
processing network, connecting consumers, financial institutions,
merchants, governments and businesses in more than 210 countries
and territories. MasterCard's products and solutions make everyday
commerce activities – such as shopping, traveling, running a
business and managing finances – easier, more secure and more
efficient for everyone. Follow us on Twitter
@MasterCardNews, join the
discussion on the Cashless Pioneers Blog and
subscribe for the latest news on the
Engagement Bureau.
About Points
Points, publicly traded as Points International
Ltd. (TSX:PTS) (Nasdaq:PCOM), is the global leader in loyalty
currency management. Via a state-of-the-art loyalty commerce
platform, Points provides loyalty eCommerce and technology
solutions to the world's top brands to enhance their consumer
offerings and streamline their back-end operations.
Points' solutions enhance the management and monetization of
loyalty currencies ranging from frequent flyer miles and hotel
points to retailer and credit card rewards, for more than 45
partners worldwide. Points also manages Points.com, where
almost 4 million consumers use the only industry sanctioned loyalty
wallet to not only track all of their loyalty programs but also
trade, exchange and redeem their miles and points. In addition
to these services, Points' unique SaaS products allow eCommerce
merchants to add loyalty solutions directly to their online stores,
rewarding customers for purchases at the point-of-sale.
Points has been widely recognized among the loyalty and
technology communities alike. The Company was named the 4th
largest Canadian software company and the 40th largest Canadian
technology company by the 2013 Branham300
list. Points also ranked 40th among PROFIT
Magazine's top 200 Canadian companies by five-year revenue growth.
For more information on Points, please
visit www.Points.com, follow
us @PointsBiz on Twitter or read
the Points Loyalty News blog.
CONTACT: Media Contacts
Brian Gendron
MasterCard Worldwide
914-249-1284
brian_gendron@mastercard.com
Danielle Mason
ThinkInk PR, for Points Public Relations
305-749-5342 x235 or 416-628-9684
dmason@thinkinkpr.com
Laura Bainbridge/Kimberly Esterkin
Addo Communications, for Points Investor Relations
310-829-5400
laurab@addocommunications.com; kimberlye@addocommunications.com
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