BZUN Baozun Inc

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16

UNDER THE SECURITIES EXCHANGE ACT OF 1934

 

 

For the month of June 2024

 

 

Commission File Number: 001-37385

 

Baozun Inc.

 

No. 1-9, Lane 510, West Jiangchang Road

Shanghai 200436

The People’s Republic of China

(Address of principal executive office)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F x    Form 40-F ¨

 

 

 

EXPLANATORY NOTE

 

We made an announcement dated June 12, 2024 with The Stock Exchange of Hong Kong Limited in relation to the poll results of the annual general meeting of shareholders held on June 12, 2024. For details, please refer to exhibit 99.2 to this current report on Form 6-K.

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

	Baozun Inc.
	By:	/s/ Vincent Wenbin Qiu
	Name:	Vincent Wenbin Qiu
	Title:	Chief Executive Officer

 

Date: June 12, 2024

  

 

Exhibit Index

 

Exhibit 99.1 — Press Release

Exhibit 99.2 — Announcement – Poll Results of the Annual General Meeting of Shareholders

 

 

Safe Harbor Statement

 

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident,” “potential,” “continues,” “ongoing,” “targets,” “guidance,” “going forward,” “outlook” or other similar expressions. Statements that are not historical facts, including but not limited to statements about Baozun’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to Baozun’s filings with the United States Securities and Exchange Commission and its announcements, notices or other documents published on the website of The Stock Exchange of Hong Kong Limited. All information provided in this announcement is as of the date hereof and is based on assumptions that Baozun believes to be reasonable as of this date, and Baozun undertakes no obligation to update such information, except as required under applicable law.

 

 

 

Exhibit 99.1

 

Baozun Announces Results of Annual General Meeting of Shareholders

 

SHANGHAI, June 12, 2024 -- Baozun Inc. (NASDAQ: BZUN and HKEX: 9991) (“Baozun” or the “Company”), a leading brand e-commerce solution provider and digital commerce enabler in China, announced today that its annual general meeting of shareholders (the “AGM”) was held in Hong Kong on Wednesday, June 12, 2024 at 2:00 p.m., Hong Kong time (or 2:00 a.m. on Wednesday, June 12, 2024, New York time), and all the proposed resolutions set out in the notice and circular of AGM were duly passed at the AGM.

 

About Baozun Inc.

 

Founded in 2007, Baozun Inc. is a leader in brand e-commerce service, brand management, and digital commerce service. It serves more than 450 brands from various industries and sectors around the world, including East and Southeast Asia, Europe and North America.

 

Baozun Inc. comprises three major business lines - Baozun e-Commerce (BEC), Baozun Brand Management (BBM) and Baozun International (BZI) and is committed to accelerating high-quality and sustainable growth. Driven by the principle that “Technology Empowers the Future Success,” Baozun's business lines are devoted to empowering their clients' business and navigating their new phase of development.

 

For more information, please visit http://ir.baozun.com.

 

Safe Harbor Statement

 

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident,” “potential,” “continues,” “ongoing,” “targets,” “guidance,” “going forward,” “looking forward,” “outlook” or other similar expressions. Statements that are not historical facts, including but not limited to statements about Baozun's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to Baozun's filings with the United States Securities and Exchange Commission and its announcements, notices or other documents published on the website of The Stock Exchange of Hong Kong Limited. All information provided in this announcement is as of the date hereof and is based on assumptions that Baozun believes to be reasonable as of this date, and Baozun undertakes no obligation to update such information, except as required under applicable law.

 

For investor and media inquiries, please contact:

 

Baozun Inc.
Ms. Wendy Sun
Email: ir@baozun.com

 

 

 

Exhibit 99.2

 

Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement.

 

Under our weighted voting rights structure, our share capital comprises Class A ordinary shares and Class B ordinary shares. Each Class A ordinary share entitles the holder to exercise one vote, and each Class B ordinary share entitles the holder to exercise ten votes, respectively, on any resolution tabled at our general meetings, except as may otherwise be required by law or by the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited or provided for in our memorandum and articles of association. Shareholders and prospective investors should be aware of the potential risks of investing in a company with a weighted voting rights structure. Our American depositary shares, each representing three of our Class A ordinary shares, are listed on the Nasdaq Global Select Market in the United States under the symbol BZUN.

 

 

Baozun Inc.

寶尊電商有限公司*

(A company controlled through weighted voting rights and incorporated in the Cayman Islands with limited liability)

(Stock Code: 9991)

 

POLL RESULTS OF THE ANNUAL GENERAL MEETING HELD ON JUNE 12, 2024

 

References are made to the circular (the “Circular”) of Baozun Inc. (the “Company”) incorporating, amongst others, the notice (the “Notice”) of the annual general meeting of the Company (the “AGM”) dated May 10, 2024. Unless otherwise defined herein, capitalized terms in this announcement shall have the same meanings as defined in the Circular.

 

The board of directors (the “Board”) of the Company is pleased to announce that at the AGM held on June 12, 2024, the Notice of which was given to the Shareholders on May 10, 2024, all the proposed resolutions as set out in the Notice were taken by poll. The poll results are as follows:

 

Ordinary Resolutions			Number of Votes Cast (approximate % of total number of votes cast)			Total Number of Votes Cast	Total Number of Voting Shares
			For	Against	Abstain
1.	To receive, consider and adopt the audited consolidated financial statements for the year ended December 31, 2023 together with the report of the directors of the Company (the “Directors”) and the independent auditor’s report.	Class A ordinary shares (“Class A Shares”)	55,989,116 (99.885482%)	64,191 (0.114518%)	105,857 (–%)	56,053,307	56,053,307
		Class B ordinary shares (“Class B Shares”)	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	188,996,496 (99.966047%)	64,191 (0.033953%)	105,857 (–%)	189,060,687	69,354,045

 

 

Ordinary Resolutions			Number of Votes Cast (approximate % of total number of votes cast)			Total Number of Votes Cast	Total Number of Voting Shares
			For	Against	Abstain
2.	(a)         To re-elect the following retiring Directors:
	(i)          Mr. Vincent Wenbin Qiu as Director.	Class A Shares	41,115,755 (73.389115%)	14,908,568 (26.610885%)	134,841 (–%)	56,024,323	56,024,323
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	174,123,135 (92.113192%)	14,908,568 (7.886808%)	134,841 (–%)	189,031,703	69,325,061
	(ii)         Mr. Junhua Wu as Director.	Class A Shares	40,481,902 (72.269700%)	15,533,139 (27.730300%)	144,123 (–%)	56,015,041	56,015,041
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	173,489,282 (91.782383%)	15,533,139 (8.217617%)	144,123 (–%)	189,022,421	69,315,779
	(b)         To authorize the board of Directors (the “Board”) to fix the Directors’ fees.	Class A Shares	55,829,599 (99.704479%)	165,477 (0.295521%)	164,088 (–%)	55,995,076	55,995,076
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	188,836,979 (99.912447%)	165,477 (0.087553%)	164,088 (–%)	189,002,456	69,295,814
3.	To re-appoint Deloitte Touche Tohmatsu as auditor of the Company and authorize the Board to fix its remuneration.	Class A Shares	55,890,520 (99.677605%)	180,771 (0.322395%)	87,873 (–%)	56,071,291	56,071,291
		Class B Shares	13,300,738 (100.000000%)	0 (0.000000%)	0 (–%)	13,300,738	13,300,738
		Total	69,191,258 (99.739418%)	180,771 (0.260582%)	87,873 (–%)	69,372,029	69,372,029

 

 

Ordinary Resolutions			Number of Votes Cast (approximate % of total number of votes cast)			Total Number of Votes Cast	Total Number of Voting Shares
			For	Against	Abstain
4.	To give a general mandate to the Directors to allot, issue and deal with additional Class A ordinary shares or American depositary shares of the Company (the “ADSs”) and/or resell treasury shares of the Company (if permitted under the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited) not exceeding 20% of the number of the issued shares of the Company (excluding treasury shares) (the “Issue Mandate”).	Class A Shares	30,724,927 (54.833066%)	25,308,648 (45.166934%)	125,589 (–%)	56,033,575	56,033,575
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	163,732,307 (86.612082%)	25,308,648 (13.387918%)	125,589 (–%)	189,040,955	69,334,313
5.	To give a general mandate to the Directors to buy back Class A ordinary shares or ADSs not exceeding 10% of the number of the issued shares of the Company (excluding treasury shares).	Class A Shares	55,984,450 (99.811630%)	105,657 (0.188370%)	69,057 (–%)	56,090,107	56,090,107
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	188,991,830 (99.944126%)	105,657 (0.055874%)	69,057 (–%)	189,097,487	69,390,845
6.	To extend the Issue Mandate by the number of Class A ordinary shares or ADSs bought back by the Company.	Class A Shares	30,894,798 (55.103944%)	25,171,603 (44.896056%)	92,763 (–%)	56,066,401	56,066,401
		Class B Shares	133,007,380 (100.000000%)	0 (0.000000%)	0 (–%)	133,007,380	13,300,738
		Total	163,902,178 (86.686889%)	25,171,603 (13.313111%)	92,763 (–%)	189,073,781	69,367,139

 

 

 

Notes:

 

(a)

As a majority of the votes were cast in favour of each of the resolutions numbered 1 to 6 above, such resolutions were duly passed as ordinary resolutions.

 

(b)

As at the date of the AGM, the total number of issued Shares was 184,089,962 Shares, comprising 170,789,224 Class A Shares and [13,300,738] Class B Shares (with 2,533,803 Class A Shares represented by 844,601 ADSs being bought back by the Company but pending cancellation) and the Company does not have any treasury shares.

 

(c)

In accordance with the Listing Rules, each Class A Share and each Class B Share shall entitle its holder to one vote on a poll at the AGM in respect of the resolution numbered 3 above. Each Class A Share shall entitle its holder to one vote and each Class B Share shall entitle its holder to ten votes in respect of the resolutions numbered 1, 2 and 4 to 6 above.

 

(d)

None of the Shareholder were required to abstain from voting in respect of the resolutions at the AGM. None of the Shareholders have stated their intention in the Circular to vote against or to abstain from voting on any of the resolutions proposed at the AGM. There were no Shares entitling the holders to attend and abstain from voting in favour of any resolution at the AGM as set out in Rule 13.40 of the Listing Rules.

 

(e)

Accordingly, the total number of Shares entitling the holders to attend and vote for or against on the resolutions numbered 1 to 6 above at the AGM was 181,556,159 Shares, comprising 168,255,421 Class A Shares and 13,300,738 Class B Shares.

 

(f)

Computershare Hong Kong Investor Services Limited, the Company’s Hong Kong branch share registrar, was appointed as the scrutineer for the purpose of vote-taking at the AGM.

 

(g)

Directors of the Company, namely, Mr. Vincent Wenbin Qiu, Mr. Junhua Wu and Mr. Satoshi Okada, and independent Directors of the Company, namely, Mr. Yiu Pong Chan and Mr. Benjamin Changqing Ye attended the AGM. Mr. Steve Hsien-Chieng Hsia was unable to attend the AGM due to other business commitments.

 

		By order of the Board
		Baozun Inc.
		Mr. Vincent Wenbin Qiu
		Chairman

 

Hong Kong, June 12, 2024

 

As at the date of this announcement, our board of directors comprises Mr. Vincent Wenbin Qiu as the chairman, Mr. Junhua Wu and Mr. Satoshi Okada as directors, and Mr. Yiu Pong Chan, Mr. Steve Hsien-Chieng Hsia and Mr. Benjamin Changqing Ye as independent directors.

 

*            for identification purposes only

 

 

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