The Rosen Law Firm, P.A. today announced that it has filed a class action lawsuit on behalf of investors who purchased common stock of Deer Consumer Products, Inc. (Nasdaq:DEER) from March 2, 2010 to March 21, 2011 (the "Class Period"), seeking remedies under the federal securities laws.

To join the Deer class action, visit the firm's website at http://www.rosenlegal.com, or call Jonathan Horne, Esq., toll-free, at 866-767-3653; you may also email jhorne@rosenlegal.com for information on the class action. The case is pending the U.S. District Court for the Central District of California.

NO CLASS HAS YET BEEN CERTIFIED IN THE ABOVE ACTION. UNTIL A CLASS IS CERTIFIED, YOU ARE NOT REPRESENTED BY COUNSEL UNLESS YOU RETAIN ONE. YOU MAY CHOOSE TO DO NOTHING AT THIS POINT AND REMAIN AN ABSENT CLASS MEMBER.

The Complaint alleges that Goldman Kurland and Mohidin, LLP, Deer's auditor, falsely stated that Deer's financial statements in its 2009 and 2010 10-Ks comported with U.S. Generally Accepted Accounting Principles. In reality, Deer's revenues were overstated. On March 9, 14, and 21, 2011, analyst Alfred Little issued a series of reports disclosing defendants' alleged fraud, which caused the stock price to drop, damaging investors.

If you wish to serve as lead plaintiff, you must move the Court no later than May 8, 2013. A lead plaintiff is a representative party acting on behalf of other class members in directing the litigation. If you wish to join the litigation, or to discuss your rights or interests regarding this class action, please contact Jonathan Horne, Esq. of The Rosen Law Firm, toll-free, at 866-767-3653, or via e-mail at jhorne@rosenlegal.com. You may also visit the firm's website at http://www.rosenlegal.com.

The Rosen Law Firm represents investors throughout the globe, concentrating its practice in securities class actions and shareholder derivative litigation.

CONTACT: Laurence M. Rosen, Esq.
         Jonathan Horne, Esq.
         The Rosen Law Firm P.A.
         275 Madison Avenue 34th Floor
         New York, New York 10016
         Tel: (212) 686-1060
         Toll Free: 1-866-767-3653
         Fax: (212) 202-3827
         lrosen@rosenlegal.com
         jhorne@rosenlegal.com
         www.rosenlegal.com
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