Physicians Formula Holdings, Inc. Announces that Executive Zvi Eiref to Join the Company's Board as an Independent Director
August 07 2007 - 4:05PM
PR Newswire (US)
AZUSA, Calif., Aug. 7 /PRNewswire-FirstCall/ -- Physicians Formula
Holdings, Inc. (NASDAQ:FACE) ("Physicians Formula" or the
"Company"), today announced that it has appointed Zvi Eiref to join
the Company's Board of Directors as an independent director
effective August 6, 2007. The Company also announced that Walter G.
Kortschak resigned as a director, effective August 6, 2007, to
devote more time to his other business activities. Mr. Eiref brings
over 30 years of operating experience in the consumer packaged
goods industry to his Board position. During his 20-year tenure as
Chief Financial Officer of Church & Dwight Co., Inc. Mr. Eiref
worked with the executive team to help shape overall corporate
strategy and transform Church & Dwight from a small single
product company to a broad-based household and personal care
company with annual sales of $2 billion. From 1988 to 1995 Mr.
Eiref served as Chief Financial Officer of Chanel, Inc., where he
professionalized the finance and systems functions during a period
of very rapid growth in Chanel's fragrance, cosmetics and
ready-to-wear businesses. Earlier in his career, Mr. Eiref worked
for Unilever and Arthur Andersen in Europe, and he is an English
Chartered Accountant. "I am very pleased to welcome Zvi to our
Board and I look forward to working closely with him as we continue
to extend the Physicians Formula brand," said Ingrid Jackel, Chief
Executive Officer. "Zvi brings a wealth of public company
operational and financial experience, and his insight will be
invaluable to us as we continue to launch new products and expand
our market share. I would also like to thank Walter for his valued
input and contribution over the past four years." "I am honored to
serve on the Board of Physicians Formula," said Zvi Eiref. "With
their strong management team and leadership position in the
masstige market, the Company is well positioned for long-term
sustainable growth. I look forward to working closely with the
Company's executive team and other Board members." About Physicians
Formula Holdings, Inc. Physicians Formula is one of the fastest
growing cosmetics companies operating in the mass market prestige,
or "masstige", market. Under its Physicians Formula brand name,
created in 1937, the Company develops, markets and distributes
innovative, premium priced products for the mass market channel.
Physicians Formula differentiates itself by addressing skin
imperfections through a problem-solving approach, rather than
focusing on changing fashion trends. Currently, Physicians Formula
products are sold in over 26,000 stores throughout the U.S.
including stores operated by Wal-Mart, Target, CVS, Walgreens and
Albertsons. Safe Harbor Statement This press release contains
forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended. In some cases,
forward- looking statements can be identified by words such as
"anticipates," "estimates", "expects," "believes," "plans,"
"predicts," and similar terms. These forward-looking statements are
based on current expectations, estimates and projections about the
Company's business and its industry, based on management's beliefs
and assumptions. Forward-looking statements are not guarantees of
future performance and the Company's actual results may differ
significantly from the results discussed in the forward-looking
statements. Factors that might cause such differences include, but
are not limited to: the demand for the Company's products; the
Company's ability to expand its product offerings; the competitive
environment in the Company's business; the Company's operations and
ability to achieve cost savings; the effect of technological and
regulatory changes; the Company's cash needs and financial
performance; changes in general economic or market conditions; and
other factors discussed in the Company's filings with the
Securities and Exchange Commission (the "SEC"), including the Risk
Factors contained in the Company's Annual Report on Form 10-K for
the year ended December, 31, 2006, filed March 16, 2007, and
available at http://www.physiciansformula.com/ and the SEC's
website at http://www.sec.gov/. You are urged to consider these
factors carefully in evaluating the forward-looking statements in
this release and are cautioned not to place undue reliance on such
forward-looking statements, which are qualified in their entirety
by this cautionary statement. Unless otherwise required by law, the
Company expressly disclaims any obligation to update publicly any
forward-looking statements, whether as result of new information,
future events or otherwise. (FACE/F) Contact: John Mills / Anne
Rakunas Integrated Corporate Relations, Inc. (310) 954-1100
DATASOURCE: Physicians Formula Holdings, Inc. CONTACT: John Mills
or Anne Rakunas, +1-310-954-1100, both of Integrated Corporate
Relations, Inc., for Physicians Formula Holdings, Inc. Web site:
http://www.physiciansformula.com/
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