Set to Increase Market Penetration, msystems(TM) Teams Up with Leading OEMs to Bring U3(TM) Smart Drives to Japan
July 05 2006 - 1:00AM
Business Wire
Packed with applications and content to maximize the personal
storage experience, msystems U3 smart drives marketed by I-O DATA
and Elecom on their way to thousands of retail locations msystems
(Nasdaq:FLSH), a leader in smart personal storage, today announced
that I-O DATA and Elecom, two of Japan's top original equipment
manufacturers (OEMs), have joined ranks with previously announced
partners to sell U3 smart drives made by msystems. U3 smart drives
host a "personal digital universe" - not only data and files, but
U3 smart software programs, personal user preferences and the means
for managing them. Building on the success of its patented USB
Flash Drive (UFD) category, msystems' U3 smart drives enable
consumers to securely store, access and control their personal
information and applications from any PC running Windows 2000 or
XP, anytime and anywhere. Equipped with a versatile platform
containing a powerful microprocessor at its core, the U3 smart
drive fuses the power of software with the USB flash drive.
Osaka-based Elecom is currently bundling a U3 smart mobile
computing software application from Migo Software
(www.migosoftware.com) onto its "MF-UU2" Series U3 smart drive,
which will be available soon in a variety of retail locations. In
addition to Migo software, Kanazawa-based I-O DATA is currently
bundling ACD Systems' (www.acdsee.com) ACDSee photo viewing and
editing software, CyberLink's (www.cyberlink.com) PowerBackup
backup software and RoboForm's (www.roboform.com) Pass2Go password
portability software onto its "EasyDisk U3" U3 smart drive, which
will be on sale soon in a variety of retail locations. "The U3
smart drives that I-O DATA and Elecom will offer will be truly
differentiated products in what many see as a very competitive
market in Japan," said Yuzo Tsukui, president of msystems Japan.
"With their ability to run a variety of software applications
directly from the drive, U3 smart drives such as these from I-O
DATA and Elecom offer added value and true mobility to end users.
They are USB flash drives, made smarter." About I-O Data I-O DATA
DEVICE, INC., is a manufacturer and provider of high-quality
computer peripherals and interface products to the global consumer
and OEM markets. Founded in 1976, I-O DATA has received recognition
as Japan's undisputed market leader within the PC Peripheral
industry. The name I-O DATA originates from the company's dealings
with Input/Output devices. I-O DATA is not only a manufacturer of
such devices, but handles the design, development, production and
distribution of their products. For more information, visit
www.iodata.com. About Elecom ELECOM Co., LTD., merged with Logitec
last year, is a leading manufacturer and worldwide distributor of
total solution, computer-related products. The Company develops and
supplies a broad range of computer related products for offices,
schools, SOHO and homes. ELECOM has created many best-selling
products and achieved the No.1 position in many sectors. According
to GFK, ELECOM has a 40% share of the mouse, keyboard, numeric
keypad and USB hub market in Japan. More information is available
online at www.elecom.eu.com. About msystems msystems has been
transforming raw flash material into smarter storage solutions
since 1989. From embedded flash drives deployed in millions of
mobile handsets to U3 USB smart drives designed for leading global
brands, msystems creates, develops, manufactures and markets smart
personal storage solutions for a myriad of applications targeting
high growth markets. msystems' product lines include: -- mDrive
(formerly DiskOnKey(R)) U3 USB smart drives for personal, portable
computing -- mDOC embedded flash drives for mobile handsets and
consumer electronics devices -- mSIM MegaSIM(R) series high-density
SIM cards and mSIM M.MAR(R) series SIM cards and highly secure
cards (available both from msystems and its subsidiary
Microelectronica) -- mCard, high-quality memory cards for mobile
handsets and digital cameras -- mTrust (formerly Xkey(R))
end-to-end enterprise access, control and management solution for
USB flash drives and other removable media -- mSSD (formerly
FFD(TM)) rugged solid state disks for mission-critical applications
-- mModule (formerly DiskOnChip(R) modular family) modular flash
storage for embedded systems -- mSafe (formerly SuperMAP(R) family)
secure hardware and software crypto cores More information is
available online at www.m-systems.com. msystems. made smarter. Note
to Editors: High-resolution photo images of msystems' products can
be found on the Internet at
www.m-systems.com/site/en-US/Corporate/PressRoom/ImageLibrary. All
company and product names mentioned may be trademarks or registered
trademarks of their respective holders and are used for
identification purposes only. This press release includes
forward-looking statements as defined in the Private Securities
Litigation Reform Act of 1995. Readers are cautioned not to place
undue reliance on these forward-looking statements, as they are
subject to various risks and uncertainties which may cause actual
results to vary significantly. These risks include, but are not
limited to: the effect of global economic conditions in general and
conditions in msystems' industry and target markets in particular,
shifts in supply and demand, market acceptance, the impact of
competitive products and pricing, product development,
commercialization and technological difficulties, and capacity and
supply constraints including dependence on flash component
suppliers; changes in msystems' and its customers' inventory levels
and inventory valuations; timely product and technology
development/upgrades and the ability to manage changes in market
conditions as needed; market acceptance of new products and
continuing product demand; the impact of competitive products and
pricing on msystems' and its customers' products and markets; the
development, release and sale of new products by strategic
suppliers and customers; the development and growth of anticipated
markets for msystems' and its customers' products; and other risk
factors detailed from time to time in msystems' filings with the
Securities and Exchange Commission. msystems assumes no obligation
to update the information in this press release and disclaims any
obligation to publicly update or revise any such forward-looking
statements to reflect any change in its expectations or in events,
conditions, or circumstances on which any such statements may be
based, or that may affect the likelihood that actual results will
differ from those set forth in the forward-looking statements.
Reference to msystems' website above does not constitute
incorporation of any of the information thereon into this press
release.
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