Ask.com Launches in France, Italy and the Netherlands
March 08 2006 - 6:55AM
PR Newswire (US)
New Beta Sites Introduced to Help Users Find What They Are Looking
for Faster, Better OAKLAND, Calif., March 8 /PRNewswire-FirstCall/
-- Ask.com today introduced the beta versions of Ask.com France,
Ask.com Italia and Ask.com Nederland, representing the company's
most recent expansions in Western Europe. The beta search sites are
available in each respective country at http://www.ask.com/ and can
also be accessed directly from any country at fr.ask.com,
it.ask.com, nl.ask.com. "The unique search experience at Ask.com
has resulted in the largest U.S. percentage growth among the major
search engines for 2005, and we look forward to bringing that
experience to more European users," said Steve Berkowitz, CEO of
Ask.com. "With the help of Ask.com, Internet users in France, Italy
and the Netherlands will now be able to get what they are looking
for faster." Following the launch of Ask UK in 2001, Ask Espana in
2005 and Ask Deutschland beta in 2006, the new sites represent
Ask.com's commitment to establishing its brand throughout Europe.
The Company plans to leverage the strength of its popular brand,
its advanced technology, one-of-a-kind search tools, and
partnerships with leading local content providers to grow share in
emerging markets. "The European search market is growing rapidly
and, with differentiated search technology and a single-minded
focus on meeting users' search needs, Ask.com is uniquely
positioned to take advantage of that growth," said Adrian Cox,
Executive Vice President & General Manager, Ask.com Europe. "We
expect that the user adoption of our newly-launched interface,
search tools and technologies, coupled with the Ask.com features
that our users have come to love, will help Ask.com become a
driving force in search across Europe." The beta sites utilize
Ask.com's proprietary algorithmic search technology, which ranks
results based on popularity within topic communities on the Web,
rather than simply by link popularity. This approach requires
additional computations beyond that of other ranking methodologies
that simply evaluate the popularity of pages on the Web at large.
In addition, Ask France, Italia and Nederland include innovative
features such as the Ask.com Toolbox, which provides customizable
homepage shortcuts to tools including Image Search and MyStuff, the
first personalized search service for saving, sharing, and
organizing search results. The beta sites will also feature
Binoculars, a preview tool that allows searchers to preview Web
sites by simply mousing over the binoculars icon within their
search results; Family Filter, a feature protecting users from
viewing unwanted adult content; and Page Translation (initially
only available on Ask France), which translates English-language
pages into French. About Ask.com A leading search engine on the
Web, Ask.com combines world-class search technology with
one-of-a-kind search tools to help people get what they are looking
for faster. Ask.com sites include Ask.com US (http://www.ask.com/),
Ask.com Deutschland, Ask.com Espana, Ask France, Ask Italia,
Ask.com Japan Ask Nederlands and Ask.com UK. Additionally, Ask.com
syndicates its search technology and advertising units to a network
of affiliate partners. Ask.com is a division of IAC Search &
Media, a wholly-owned business of IAC/InterActiveCorp
(NASDAQ:IACI). DATASOURCE: Ask.com CONTACT: Patrick Crisp of
Ask.com, +1-510-985-7696, or ; or Darcy Cobb of Dotted Line
Communications, +1-310-472-8600, or , for Ask.com Web site:
http://fr.ask.com/ Web site: http://it.ask.com/ Web site:
http://nl.ask.com/ Web site: http://www.ask.com/
Copyright