Mobiquity Technologies, Inc. Appoints Chief Operations and Strategy
Officer
Industry leader, Don Walker "Trey" Barrett will provide strategic
leadership as the company pursues growth opportunities
New York, NY / January 6, 2022 --
InvestorsHub NewsWire -- Mobiquity Technologies,
Inc.(NASDAQ: MOBQ) (the "Company"), a leading provider of
next-generation advertising, today announced that it has appointed Don Walker "Trey"
Barrett, III to the role of Chief Operations and Strategy Officer,
effective January 4, 2022.
Mr. Barrett most recently served as Chief Operating Officer
for NYSE listed Inuvo Corporation ("Inuvo"). As COO of Inuvo, Mr.
Barrett was responsible for the global operations of IT, Sales,
Product, Engineering, Marketing and Accounts
Services. During Mr. Barrett's
tenure at Inuvo, he managed the company's operations during
significant revenue growth ($20 million a year to over $61 million)
and personnel development and led several M&A
integrations.
Mr. Barrett has over 35 years of data driven direct marketing
and company leadership experience that has been focused on
developing, marketing, and delivering technology-driven business
services and solutions, providing outstanding client service,
driving profitable revenue growth and creating a world class work
environment for associates.
"The new role
of Chief Operations and Strategy Officer reflects our commitment to
significant growth and continuous improvement for our
businesses. Trey is a seasoned
and trusted leader who consistently delivers
results.
He is
uniquely qualified to drive strategic prioritization and
accountability within Mobiquity, with a laser-focus on operational
excellence," said. Dean Julia, CEO of Mobiquity
Technologies. "I have tremendous
confidence in Trey's ability to align Mobiquity's innovative
advertising and data platform with operational
practices to drive growth. Trey's deep knowledge of
ad tech industry and his operational experience, uniquely positions
him to implement our strategic plan, while also maintaining our
shared focus on delivering business results."
"Mobiquity's
strategy has never been more compelling, and our team will be
highly focused
on winning
customers and growing the business," said Barrett, "I am incredibly
excited to join the Mobiquity team and energized to help lead the
Company in its next phase of innovation, growth and operational
excellence."
About
Don Walker Barrett, III
Mr. Barrett most recently served as Chief Operating Officer
for Inuvo from 2013 to 2021. Mr. Barrett joined Inuvo in February 2010 as Senior
Vice President of Corporate Strategy and Business Development, and
was promoted to Chief Operating Officer in February 2013. As
Chief Operating Officer for Inuvo, he was responsible for the
global operations of IT, Sales, Product, Engineering, Marketing and
Accounts Services.
Prior to Inuvo, Mr. Barrett served as Director of Interactive
Media Products for Acxiom, Inc., a worldwide leader in marketing
and database services utilizing consumer information and analytics.
While at Acxiom, Mr. Barrett was tasked with developing and
commercializing an entirely new line of products and solutions that
would enable Acxiom clients to utilize consumer data and analytics
in the rapidly growing online digital marketing
ecosystem.
In 1991, Mr. Barrett formed Response Concepts and Analyses,
Inc..("RC&A") a private company providing direct marketing
consulting, creative services, database management, marketing, and
fulfillment services to a wide range of companies across the U.S.
Mr. Barrett sold RC&A in 1998 During the mid-1990's Barrett
also purchased, expanded and sold one of the earliest web-based
'direct' to consumer online contact-lens distribution companies,
QuikLens, Inc.
Mr. Barrett began his career with Direct Media Outdoors, a
division of New York based Direct Media,
Inc. Direct Media was one of
the largest mailing list management and
brokerage companies in the world with many of the largest catalog
and publishing companies as clients.
During this time Barrett learned the value of
direct-to-consumer marketing and how to apply consumer data and
analytics to increase advertising efficiency and
performance.
Mr. Barrett is a graduate of the University of Arkansas
Fayetteville with a degree in marketing.
About Mobiquity
Technologies
Mobiquity Technologies, Inc. is a next generation,
Platform-as-a-Service (PaaS) company for data and advertising. The
Company maintains one of the largest audience databases available
to advertisers and marketers through its data services division.
Mobiquity Technologies' Advangelists subsidiary
(www.advangelists.com) provides programmatic advertising
technologies and insights on consumer behavior. For more
information, please visit: https://mobiquitytechnologies.com/
Safe Harbor
Statement
This press release contains
forward-looking statements. These statements are made under the
"safe harbor" provisions of the U.S. Private Securities Litigation
Reform Act of 1995. Statements that are not historical facts,
including statements about the Company's beliefs and expectations,
are forward-looking statements. Forward-looking statements involve
inherent risks and uncertainties, and a number of factors could
cause actual results to differ materially from those contained in
any forward-looking statement. In some cases, forward-looking
statements can be identified by words or phrases such as "may",
"will," "expect," "anticipate," "target," "aim," "estimate,"
"intend," "plan," "believe," "potential," "continue," "is/are
likely to" or other similar expressions. Further information
regarding these and other risks, uncertainties or factors is
included in the Company's filings with the SEC. All information
provided in this press release is as of the date of this press
release, and the Company does not undertake any duty to update such
information, except as required under applicable law.
Mobiquity Technologies, Inc. Investor
Relations
TraDigital
IR
Kevin
McGrath
+1-646-418-7002
kevin@tradigitalir.com