Deltek Publishes New Report That Highlights the Latest Trends on the Use of Social Media by State and Local Governments
August 08 2012 - 7:30AM
Business Wire
Deltek, Inc. (Nasdaq: PROJ), the leading global provider of
enterprise software and information solutions for professional
services firms and government contractors, today announced the
release of a new state and local government report, “Social Media
in State & Local Government: A New Paradigm for Engagement and
Innovation, 2012.” As citizens continue to adopt social media and
spend more time using the Internet, more and more governments are
engaging with its citizens on their own turf. State and Local
Governments are recognizing this and embracing social media as a
communication mechanism now that more than half of all Americans
that own a cell phone use it to access the web.
From 2010 to 2011, social media use by the 75 largest city
governments grew faster than any other interactive online tool.
Looking ahead, over 80 percent of state and local government
employees expect their agency’s use of social media to increase in
the next 12-18 months. This means there will be more opportunities
for businesses to develop applications, push for innovation, and
collaborate with government in new and profound ways.
“As social media use grows by both citizens and by state and
local governments, it presents a new paradigm for government
service delivery and innovation. Social media can be used for
direct government to citizen engagement, and for aggregating crowd
sourced data to inform decisions. The informed decisions can then
be used by governments to deliver more improved, more efficient
government services,” says Chris Cotner, Principal Research
Analyst, Deltek. “While many state and local governments see the
potential of social media, they often lack either the knowledge of
how to successfully integrate and use the new technology or the
financial resources due to a still sluggish economy” continues
Cotner. “As a result, government is largely looking for public and
private collaboration to achieve results. Recent success stories
that highlight committed and collaborative efforts to use and
integrate social media and mobile applications in the governments
of Boston, Philadelphia, and Maryland serve as excellent
benchmarks.”
Cotner continues, “Businesses can capitalize on the exciting
growth opportunity of this new paradigm by working collaboratively
with state and local governments to develop social media
strategies, integrate social media into existing government
systems, develop social media features in new applications, and
change service delivery through a new breed of purpose-built mobile
applications that fully integrate social media features and
enterprise systems to crowd source data.”
The full report contains:
- Market drivers, including social media
use, growth and return on investment
- First-hand interviews with state and
local government employees
- Highlights on social media-related
opportunities for government contractors
- A look at the past, present, and future
of social media use for the market
A free summary of this GovWin IQ report is available at “Social
Media in State & Local Government: A New Paradigm for
Engagement and Innovation, 2012.” Analyst interviews can be
arranged through Jessica Primanzon.
About Deltek
Deltek (Nasdaq: PROJ) is the leading global provider of
enterprise software and information solutions for professional
services firms and government contractors. For decades, we have
delivered actionable insight that empowers our customers to unlock
their business potential. 15,000 organizations and 2 million users
in over 80 countries around the world rely on Deltek to research
and identify opportunities, win new business, optimize resources,
streamline operations, and deliver more profitable projects. Deltek
– Know more. Do more. ® www.deltek.com.
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