BURLINGTON, Vt., April 29, 2014 /PRNewswire/ -- Dealer.com, a
Dealertrack Technologies Solution (Nasdaq:TRAK), announced the
addition of e-Dealer Solutions and CallSource to its Certified
Provider Program. As part of the program, e-Dealer's and
CallSource's trusted technologies are seamlessly integrated into
the Dealer.com solution, providing dealers and OEMs with advanced
analytics and training to help retailers convert more leads into
sales. Customers have easy access to these new technologies through
the Dealer.com ControlCenter.
"Dealerships need to have the right software tools and sales
approach to work successfully with today's car shopper, who is
doing the majority of their research legwork online," said
Mike DeCecco, director of Business
Development at Dealer.com. "At Dealer.com, we are dedicated
toward helping our dealer customers leverage the advanced tools
that bring them closer to their customers and to closing the deal.
We are proud to add these two providers, e-Dealer Solutions and
CallSource, to our Certified Provider Program, both of which play
an important role in strengthening customer service."
To qualify for Dealer.com's Certified Provider Program,
companies and their products must have proven value, security,
efficiency, and return on investment, giving customers added
assurance that they are choosing high-quality, complementary
software and services.
e-Dealer Solutions provides car dealerships with online,
in-person and DVD-based training to improve salespeople's phone
skills, e-mail compositions, and daily operating processes. The
company's on-demand training modules enable dealerships and their
sales teams to establish guidelines for effective communication
with customers, leveraging online communication, e-mail, phone and
voicemail, as well as value-added showroom appointments to increase
the likelihood of sales.
"Many customers continue to contact dealerships through phone
calls and emails, and that first point of interaction is critical
to the success of the deal," said Jennifer
Suzuki, founder and president of e-Dealer Solutions. "It's
essential that salespeople master phone and email skills to handle
inquiries effectively, and having our solution seamlessly
integrated into the Dealer.com makes it easier than ever for
dealers to access these tools. Our online training programs
focus on building the necessary skills salespeople and managers
need in today's dynamic automotive market."
CallSource offers OEMs and dealerships advanced call-tracking
technologies to collect business intelligence about online shoppers
and evaluate the effectiveness of dealer marketing programs.
Automatic call tracking technologies filter out irrelevant contacts
to deliver only real prospect contacts to sales teams, count the
average time spent on each call, provide real-time alerts of missed
calls and determine which marketing sources produce the most leads.
Combining this actionable call data with insight from CallSource's
team of analysts, dealerships can also identify opportunities to
strengthen sales skills and provide appropriate training to help
increase lead generation and better convert sales.
"Our goal is to empower dealers to increase their sales and
marketing performance by streamlining access to our services," said
Andrew Price, president of
CallSource Automotive. "Teaming up with Dealer.com allows us to
more effectively measure dealership performance and provide more
accurate ROI analysis for Dealer.com customers through one easy
platform."
Both e-Dealer Solutions and CallSource are available now through
the Dealer.com Certified Provider Program.
For more information on applying for the Certified Provider
Program, click here or contact miked@dealer.com.
About Dealer.com (www.dealer.com)
Dealer.com, a Dealertrack Technologies Solution (NASDAQ: TRAK),
provides an integrated platform of Inventory, Advertising, Website
and CRM products which allow OEMs, dealer groups, retailers and
agencies to leverage advanced digital technology and data to better
engage and connect with their customers. Based in Burlington, Vermont, Dealer.com practices a
deep commitment to its culture of innovation, with a focus on
health and wellness, making it one of the most desirable places to
work, and a valuable partner for automotive retailers.
SOURCE Dealer.com