SEATTLE, Sept. 6,
2022 /PRNewswire/ -- Zillow® today announced a
new search feature that lets shoppers hide homes they're not
interested in, thereby decluttering their screens and saving them
time and energy as they search for their dream home.
Though starting to increase at a moderate rate, the number
of homes for sale in the United
States is still near record lows, which means finding the
perfect house can take some time. Buyers recently surveyed by
Zillow say it takes between two and three months to find a
home.
"Home shopping can be stressful and time-consuming, and this new
feature helps buyers reduce the noise and distraction so they can
focus on the homes that inspire them," said Jenny Arden, Zillow's chief design officer.
"This upgrade was one of the most requested features by our
customers, and it gives them a great way to remove the homes from
their search results that fit their filter criteria but don't
necessarily match their needs or tastes."
How it works
Now available on the Zillow app, the "hide homes" tool makes the
shopping experience faster, simpler and easier by allowing users to
press a button on the home listing page that prevents the home from
showing up in future search results. Users can also bring back a
property if they change their mind.
This tool was designed to cut down on search time and will soon
improve overall personalization for home shoppers. Eventually, when
someone hides a property, Zillow's machine learning algorithm will
automatically omit it for that user on all touch points, including
home recommendation alerts and emails.
"Clicking on homes they've previously viewed but decided against
and may have forgotten about during the long search process makes
the house hunt process longer and more frustrating," Arden said.
"This tool allows our millions of Zillow surfers the ability to 'X
out' homes that they know they are not interested in touring or
purchasing."
The "hide homes" tool is another of a host of newly developed
features and tools on the app and website, which also include
multi-location search and Homes to Compare, to help shoppers move
faster and more confidently during their search and zero in on
homes that fit their needs.
About Zillow Group:
Zillow Group, Inc. (NASDAQ: Z and ZG) is reimagining real estate
to make it easier to unlock life's next chapter. As the most
visited real estate website in the United
States, Zillow® and its affiliates offer customers an
on-demand experience for selling, buying, renting or financing with
transparency and ease.
Zillow Group's affiliates and subsidiaries include Zillow®,
Zillow Offers®, Zillow Premier Agent®, Zillow Home Loans™, Zillow
Closing Services™, Zillow Homes, Inc., Trulia®, Out East®,
ShowingTime®, Bridge Interactive®, dotloop®, StreetEasy® and
HotPads®. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS
#10287 (www.nmlsconsumeraccess.org).
(ZFIN)
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SOURCE Zillow