Syniverse Gains Market Traction with GSM Visibility(R) Services
March 27 2008 - 9:00AM
Business Wire
GSM Visibility Services, a solution that provides mobile operators
with immediate, comprehensive subscriber data and expert analysis
of their roaming operations, continues to gain a strong foothold in
the mobile marketplace, according to Syniverse Technologies
(NYSE:SVR), a leading provider of technology and business solutions
for the global telecommunications industry. �Competition for
subscribers is intense, so operators are now focusing on increasing
the quality of service for roaming subscribers to reduce churn and
loss of roaming revenue,� said Tony Holcombe, Syniverse President
and CEO. �Syniverse developed GSM Visibility Services to enable
mobile operators to effectively manage their mobile roaming traffic
by giving them the ability to rapidly identify and resolve issues
in both home and visited networks. This tool benefits both
operators and subscribers, and we think it represents an enormous
opportunity for global operators to increase roaming revenue
through a differential advantage.� Holcombe said the operator
responses Syniverse has received since introducing GSM Visibility
Services last year have been phenomenal. �Every operator who has
entered our trial program for this solution has signed a contract
for the service,� he said. Syniverse has quickly secured more than
a dozen customers for GSM Visibility Services, including one with
Telcel Mexico, part of Am�rica M�vil group and Mexico�s largest
operator. From a single computer screen, GSM Visibility Services
provides a comprehensive source of real-time customer roaming
activity. Access to this information enables operators to
effectively and quickly resolve subscriber roaming problems at a
customer-service level, rather than having to elevate issues to
higher-cost technicians or engineers. The easy-to-use web interface
requires minimal training, making it an excellent fit for service
departments with high turnover. These benefits ultimately improve
quality of service and experience for an operator�s roaming
subscribers, which are typically the customers that generate the
most revenue. By allowing operators to quickly resolve any roaming
problems and drastically reduce downtime, Visibility also ensures
subscribers are able to quickly resume roaming activities and
continue to generate roaming revenue. GSM is the world�s leading
mobile technology, accounting for approximately 73 percent of the
world�s digital mobile market. About Syniverse Syniverse
Technologies (NYSE:SVR) solutions allow more than 500
communications companies in over 100 countries to provide seamless
mobile services by making it possible for disparate technologies
and standards to interoperate. Syniverse�s flexibility and customer
focus�permit its customers to quickly react to�market changes and
demands,�enabling�the delivery of everything from voice calls to
sophisticated data and video services wherever and whenever
subscribers need them. Celebrating its 20th anniversary in 2007,
Syniverse is headquartered in Tampa, Florida, U.S.A., and has
offices in major cities around the globe. Syniverse is ISO
9001:2000 certified and TL 9000 approved, adhering to the
principles of customer focus and quality improvement practices.
More information is available at www.syniverse.com.
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