XA Facilitates DISNEY ENTERTAINMENT SHOWCASE at Book Expo
June 06 2005 - 6:00AM
PR Newswire (US)
XA Facilitates DISNEY ENTERTAINMENT SHOWCASE at Book Expo NEW YORK,
June 6 /PRNewswire-FirstCall/ -- XA, Inc., (XA) (OTC BB: XAIN), a
major national event marketing firm that serves many Fortune 500
companies, reported today that it was selected by DISNEY CONSUMER
PRODUCTS as the event production agency of record for the DISNEY
ENTERTAINMENT SHOWCASE OCCURRING DURING BOOK EXPO AMERICA which
took place on June 4, 2005 at The Javits Center in New York City.
XA will have provided floral and decor for this landmark event.
Marketers spent $152 billion in event marketing in 2003, up about
15% since 2002. In 2003, budgets for event marketing reached an
average of $901,935, according to PROMO's 2004 Event Marketing
Study. (Source: PROMO Magazine, January 1, 2005) About XA XA has
offices in Chicago, New York and Los Angeles from which it provides
corporations and highly visible brands with comprehensive event
marketing, design and production services. Since 1989, the XA team
has been the creative force behind prestigious, national projects
for such clients as The NBA, Disney, McDonald's, British Telecom,
Song Airlines, Eurex, Olympus, Salvatore Ferragamo, Vogue, W
Hotels, ABN AMRO and Emirates Airline. In 2003 and 2004, Special
Events Magazine ranked XA as one of the "Top 50 Powerhouse Event
Companies in the World." Forward-Looking Statements This press
release contains forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. In
particular, when used in the preceding discussion, the words
"believes," "expects," "intends," "will," "anticipated," or "may,"
and similar conditional expressions are intended to identify
forward-looking statements within the meaning of the Act and are
subject to the safe harbor created by the Act. Except for
historical information, all of the statements, expectations and
assumptions contained in the foregoing are forward-looking
statements that involve a number of risks and uncertainties. It is
possible that the assumptions made by management are not
necessarily the most likely and may not materialize. In addition,
other important factors that could cause actual results to differ
materially include the following: business conditions and the
amount of growth in the company's industry and general economy;
competitive factors; ability to attract and retain personnel; the
price of the Company's stock; and the risk factors set forth from
time to time in the Company's SEC reports, including but not
limited to its annual report on Form 10-KSB; its quarterly reports
on Forms 10-QSB; and any reports on Form 8-K. XA, Inc. (OTC BB:
XAIN) takes no obligation to update or correct forward-looking
statements and also takes no obligation to update or correct
information prepared by third parties that is not paid for by the
Company. For more information, please contact: Company: Amanda Puck
XA 312-239-2370 DATASOURCE: XA, Inc. CONTACT: Amanda Puck of XA,
+1-312-239-2370, Web site: http://www.expagency.com/
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