Maliderma and Botaneco Announce Nationwide Launch of Dermylex®
February 16 2012 - 8:00AM
PR Newswire (Canada)
Several National Retail Chains to Carry Product QUEBEC CITY, Feb.
16, 2012 /CNW/ - Botaneco Corp. ("Botaneco" or the "Corporation") ,
and its distributor, Maliderma Inc., are pleased to announce today
the recent successful launch of Dermylex®, a natural treatment for
Psoriasis, in a number of National Canadian Retail Chains. The
product is commercialized under the Maliderma Dermylex® trademark
and can be found in Zellers nationally excluding Quebec, Loblaw's
Pharmacy select stores, Real Canadian Superstore, Atlantic
Superstore and Fortinos. Dermylex® is a protein complex derived
from dairy which naturally improves the symptoms of mild to
moderate Psoriasis, the most common form of the disease. Approved
by Health Canada in March 2009, Dermylex® was issued a Natural
Product Number (NPN) due to its solid safety and efficacy profile.
Dermylex® was shown in 3 clinical studies to improve the symptoms
of patients suffering from Psoriasis. Psoriasis is a $3.4 billion
market expected to double to $6.8 billion by 2019. There are
multiple drugs, many with unwanted side effects, used to treat this
skin disorder. Although doctors choose treatments based on
the type and severity of the disease, the traditional approach is
to start with the mildest treatments then progress to stronger ones
only if necessary. As a nutraceutical, Dermylex® represents a safer
first line treatment for the most common forms of Psoriasis. "We
are very pleased to collaborate with Maliderma in their Canadian
retail launch of Dermylex®" stated Mr. Aki Georgacacos, Interim
President and CEO of Botaneco. "Incorporating Dermylex® into
Maliderma's consumer focused product line that includes topical
applications opens further global opportunities for both companies
in the future. "Dermylex® perfectly fits our Maliderma line of
efficacious but gentle products for hair and skin care" stated Mr.
John Nikolaou, President of Maliderma. "We see a bright future for
this product which was proven to be efficacious in several clinical
studies. We intend to introduce it to other well known Canadian
retailers and even through our international network of
distribution partners." Maliderma has developed a dedicated website
and promotional campaign to highlight the benefits of the use of
Dermylex®. Please visit www.maliderma.com/supplements.html
for more details. About Botaneco Corp. Botaneco Corp. specializes
in personal care, food and nutraceutical ingredients. We are
committed to developing groundbreaking ingredients based on our
patented technologies, and offering multifunctional, tangible and
documented benefits to formulators and consumers alike. Botaneco is
a global developer and marketer of innovative technologies that
help manufacturers meet the consumers growing demand for natural,
environmentally friendly, personal healthcare products. A
competitive advantage to Botaneco's patented technology over
traditional products in the 'green sector' is the ability to
significantly enhance the performance and versatility of these skin
and hair care products. The Company has also been awarded the
Canadian Agri-Food Award of Excellence for its flaxseed technology
marketed in the natural food industry. Botaneco holds patents for
its Hydresia® Oleosome, Vegetable Oil Gel, Dermylex® Whey Protein
and Flaxseed Dehulling technology. About Maliderma Inc Maliderma
specializes in providing cutting edge, best in category, beauty and
hair care products that have the distinct advantage of
incorporating natural actives. All of their designed launch
products provide solutions to problems for which there are little
alternatives free of side effects. Maliderma works with top
specialists in their fields, with the core objective to identify a
focused and select group of products that would resolve common
problems and ailments in a simple, quick, effective way without any
side effects. Neither TSX Venture Exchange nor its Regulation
Services Provider (as that term is defined in the policies of the
TSX Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release. Botaneco Corp. CONTACT: Murray
BruceChief Financial OfficerBotaneco Corp.(403)
668-4612brucem@botaneco.caKevin Richardson, PhDInvestor
Relations(204)
899-3868kevin@bridge-relations.comwww.bridge-relations.com
Copyright
Natunola Agritech, Inc. (TSXV:BOT)
Historical Stock Chart
From Jan 2025 to Feb 2025
Natunola Agritech, Inc. (TSXV:BOT)
Historical Stock Chart
From Feb 2024 to Feb 2025
Real-Time news about Natunola Agritech, Inc. (TSX Venture Exchange): 0 recent articles
More Botaneco Corp News Articles