Loop Insights Inc. (MTRX:TSXV; RACMF: OTCQB) (the "Company" or
"Loop"), a global leader in providing real-time data analytics
through artificial intelligence to drive customer activation and
engagement, is pleased to announce it has been selected by bdG
Sports to provide its complete venue management and fan engagement
platform to the Black Friday NCAA Basketball Duke vs. Gonzaga
heavyweight bout on November 26, 2021 at T-Mobile Arena in Las
Vegas. The event is expected to attract a record crowd both in
attendance and on national television.
In addition, Loop has also been selected to provide its venue
management and fan engagement platform to the Roman Main Event
featuring Michigan, UNLV, Arizona, and Wichita State November
19-21, 2021 at T-Mobile Arena.
“A RETURN TO STANDING ROOM-ONLY THAT WILL PUT THIS
PANDEMIC IN THE REAR-VIEW MIRROR”
The game is anticipated to be a marquis national event on so
many levels, including being billed by T-Mobile Arena that “no game
in all of college basketball will rival the heavyweight battle
between Duke and Gonzaga.”
Brooks Downing, CEO of bdG Sports stated, “We
fully expect this game to serve as a ‘return to
standing-room-only’. We’re certain this matchup will put this
pandemic in the rear-view mirror with a record crowd.”
Loop Insights CEO Rob Anson stated: “Loop
Insights is proud to once again be selected as the venue management
provider for bdG Sports and the two NCAA Basketball events in Las
Vegas. Duke vs. Gonzaga will put Loop’s fan engagement technology
in front of record crowds, both in stadium and at home across the
entire country, providing us an opportunity to demonstrate the
strength and scalability of our platform to the global sports
industry. The multiple successful deployments of our venue
management platform at major sporting events over the last three
months has demonstrated our incomparable ability to protect
participants and audiences. Now, we will be able to demonstrate the
power of our fan engagement solutions to provide a new, massive
real-time communication and revenue channel for teams, sponsors and
venues. Given the smaller sample results we have seen to date, we
expect this to be nothing less than an unmitigated success.”
Brooks Downing added, “Incorporating Loop into
our regular season and March Madness NCAA basketball tournaments
was a critical partnership that played a significant role in our
success in keeping our teams and student-athletes competing,
despite a global pandemic that had crippled our industry. Without
question, we have chosen to use Loop again with our 2021-22
basketball events in Las Vegas and look forward to welcoming back
capacity crowds that will engage with our sponsors through Loop’s
Wallet Pass. At bdG Sports, we are one of the leading content
providers in all of college basketball, and now with Loop, we can
offer highly personalized and engaging fan experiences using
cutting-edge technology, unlike any other management
firm.”
AS THE SPORTS WORLD REOPENS, FOCUS SHIFTS FROM VENUE
MANAGEMENT AND CONTACT TRACING TO NATIONAL FAN
ENGAGEMENT
Loop's Wallet pass platform enables venues and teams to
create an all-in-one seamless fan solution with the Wallet pass
acting as the access key to the event and enabling location-based
targeted promotions in real-time. With both tournaments expected to
welcome capacity crowds of 18,000 fans, bdG Sports will capitalize
on Loop's fan engagement services as previously seen at
the MGM Resorts International Korn Ferry Tour PGA
event. Marketing activations will
include pre-event ticket specials, automated in-venue promotions
for discounts with event sponsors, and flash sales on
high-inventory items. In addition, Loop's ability to segment fan
data allows the venue, sponsors, and teams to send a multitude of
promotions and messaging, including those that are age-verified,
team segmented or seating specific in-arena.
Moreover, activations will extend to viewers watching the
national telecast at home, providing the most effective, one-to-one
digital marketing tool in all of sports.
The Wallet pass, because of its vastly higher retention
rates than Apps, will also be used for post-event promotions,
discounts to VIP fans for booking tickets to future events and
enrolling them into loyalty programs.
EVENT REVENUE MODEL AND LAS VEGAS ECONOMIC
IMPACTLoop Insights will earn revenue from an event
license fee, as well, per-user fees for all persons involved in the
event including event staff, officials, players, fans, and media
who will receive an all-access pass.
Loop's Wallet pass creates a direct communication channel with
attendees, allowing Loop to send personalized promotions and
marketing opportunities directly to users' mobile phones in
partnership with tournament partners including sponsors, brands,
merchants, and retailers.
This Press Release Is Available On the Loop Insights website,
and also on the Verified Forum On AGORACOM For Shareholder
Discussion And Management Engagement
About bdG SportsbdG Sports is a representation,
event management, and public relations firm operating on an
international platform within the sports marketing industry. bdG
manages multiple college basketball and college hockey events in
the United States each season with events in Southwest Florida, Las
Vegas, and The Bahamas, including the Big West Conference
Championships each March in Las Vegas. bdG’s golf division manages
the season-opening tournaments of the Korn Ferry Tour each January
in The Bahamas, a third Korn Ferry Tour event in Las Vegas each
April, plays host to premium Pro-Ams throughout the year and
launched the Unbridled Tour mini-tour series in 2020. For more
information, visit www.bdglobalsports.com or follow on
@bdGlobalSports on Twitter, Facebook, or Instagram.
About Loop InsightsLoop Insights Inc. is a
Vancouver-based Internet of Things (“IoT”) technology company that
delivers transformative artificial intelligence (“AI”) automated
marketing, venue tracing, and contactless solutions to the
brick-and-mortar space. Its unique IoT device, Fobi, enables data
connectivity across online and on-premise platforms to provide
real-time, detailed insights and automated, personalized
engagement. Its ability to integrate seamlessly into existing
infrastructure, and customize campaigns according to each vertical,
creates a highly scalable solution for its prospective global
clients that span industries. Loop Insights operates in the
telecom, casino gaming, sports and entertainment, hospitality, and
retail industries, in Canada, the US, the UK, Latin America,
Australia, Japan, and Indonesia. Loop’s products and
services are backed by Amazon’s Partner Network.
For more information, please contact:
Loop Insights Inc. |
|
LOOP Website: www.loopinsights.ai |
Rob Anson, CEO |
|
Facebook: @ LoopInsights |
T : +1 877-754-5336 Ext. 4 |
|
Twitter: @ LoopInsights |
E: ir@loopinsights.ai |
|
LinkedIn: @ LoopInsights |
This news release contains certain statements that constitute
forward-looking statements or information, including statements
regarding Loop's business and technology; the ability of Loop to
engage with industry participants to achieve its goals; the
development of Loop's technology; and the viability of Loop's
business model. Such forward-looking statements are subject to
numerous risks and uncertainties, some of which are beyond Loop's
control, including the impact of general economic conditions,
industry conditions, competition from other industry participants,
stock market volatility, and the ability to access sufficient
capital from internal and external sources. Although Loop believes
that the expectations in its forward-looking statements are
reasonable, they are based on factors and assumptions concerning
future events which may prove to be inaccurate. Those factors and
assumptions are based upon currently available information. Such
forward-looking statements are subject to known and unknown risks,
uncertainties, and other factors that could influence actual
results or events and cause actual results or events to differ
materially from those stated, anticipated, or implied in the
forward-looking statements. As such, readers are cautioned not to
place undue reliance on the forward-looking statements, as no
assurance can be provided as to future results, levels of activity,
or achievements. The forward-looking statements contained in this
news release are made as of the date of this news release and,
except as required by applicable law, Loop does not undertake any
obligation to publicly update or to revise any of the included
forward-looking statements, whether as a result of new information,
future events or otherwise. The forward-looking statements
contained in this document are expressly qualified by this
cautionary statement. Trading in the securities of Loop should be
considered highly speculative. There can be no assurance that Loop
will be able to achieve all or any of its proposed objectives.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accept responsibility for the adequacy or
accuracy of this release.
Loop Insights (TSXV:MTRX)
Historical Stock Chart
From Nov 2024 to Dec 2024
Loop Insights (TSXV:MTRX)
Historical Stock Chart
From Dec 2023 to Dec 2024