Boutique agency High View Communications Inc. to act as
company AOR
TORONTO,
Nov. 28, 2013 /CNW/ - Xylitol Canada
Inc. TSX-V:XYL) is pleased to announce it has hired public
relations boutique High View Communications Inc. of Toronto to promote Xyla sweetener and the
company's more than 50 Xyla sugar-free products ranging from gum
and mints to jam and BBQ sauce.
"Now that our Xyla brand of xylitol is in thousands of retail
locations across North America,
it's time Canadians knew more about the many benefits of xylitol
and why Xyla, which is made from sustainable North American
hardwood, is far and away the industry leader," said Andrew Reid, President and CEO, Xylitol Canada
Inc. "We are delighted to be working with High View
Communications to help tell the Xyla story and let Canadians know
about this amazing all natural sugar alternative."
"As a leading lifestyle PR boutique with years of food
experience and teams in Toronto,
Vancouver, Calgary and Montreal, High View Communications is poised
to demystify xylitol and ensure Xyla is stocked in more Canadian
homes from coast to coast," said Ann
Gallery, President, High View Communications Inc.
Benefits of Xyla Xylitol
- Made from100% sustainable North American Hardwood
- Natural sweetener that promotes dental health
- Stabilizes insulin and hormone levels
- 40% fewer calories and 75% fewer carbohydrates than sugar
- Wheat free, gluten free, vegan, and diabetic friendly
- Looks, tastes, cooks and bakes just like sugar
About Xylitol Canada Inc.
Xylitol Canada markets xylitol and xylitol based-products under
the brand name Xyla and is focused on becoming a major low-cost
manufacturer of xylitol and related products, serving the global
market from operations in North
America.
Xylitol Canada's business strategy is to leverage novel
proprietary technology and processes to become North America's premier manufacturer of low
cost, high quality xylitol from readily available
environmentally-sustainable biomass. Xylitol is an all-natural
sweetener which is marketed globally including Canada and the
United States and is accepted by the American Food and Drug
Administration, the World Health Organization and the American
Dental Association. Xylitol contains 75% less carbohydrates and 40%
less calories than sugar, has a myriad of oral health benefits
including the prevention of tooth decay and is safe for diabetics.
To date, wider spread use of xylitol has been limited by the lack
of a reliable, low cost, high quality supplier.
Neither TSX Venture Exchange Inc. nor its Regulation Services
Provider (as that term is define din the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
SOURCE Xylitol Canada Inc.
Image with caption: "Xyla® (TSX-V:XYL), www.xylitolcanada.com
(CNW Group/High View Communications) (CNW Group/Xylitol Canada
Inc.)". Image available at:
http://photos.newswire.ca/images/download/20131128_C5719_PHOTO_EN_33995.jpg