Connected Media Acquires Substantial Content Library
October 11 2006 - 4:36PM
PR Newswire (US)
Digital Media Company Adds Assets of NewsProNet Interactive To
Improve Its Growing Portfolio of Converged Media Solutions MIAMI,
Oct. 11 /PRNewswire-FirstCall/ -- Connected Media Technologies,
Inc. (OTC:CNCM.OB) (BULLETIN BOARD: CNCM.OB) , a provider of
digital media marketing solutions, today announced that it has
acquired certain assets of NewsProNet Interactive, LLC, a provider
of converged media content solutions and interactive branding
strategies for local television broadcasters. The assets acquired
include several intellectual property assets, including
NewsProNet's library of broadcast content. The company had
previously disclosed that it had entered into a non-binding letter
of intent to acquire these assets. "We believe that these newly
acquired assets will provide us with numerous cross-selling and
business development opportunities," said Jeffrey W. Sass, Chief
Executive Officer of Connected Media. "Though we do plan on
continuing to service NewsProNet's existing customers -- who will
experience no interruption in service -- we're clearly looking
forward to redeploying the vast content library in several new and
exciting ways, leveraging the growing popularity of delivering
digital video content through the internet and portable media
devices. These assets will become another key building block for us
as we strive to become a leader in providing reliable, innovative,
and cost-effective digital content, media and technology solutions
to businesses, agencies and consumers." The content library
acquired by Connected Media includes a wide range of originally
produced broadcast news stories covering topics in categories
including health and fitness, technology, money and finance,
automotive and other consumer and lifestyle trends. Syndicated to
independent and network owned and affiliated broadcast TV stations,
the NewsProNet content reaches approximately 77% of U.S. television
homes each month. Connected Media also acquired all rights to the
SweepsFeed, HeadsUp!, KnowMore, and Impacto brands and assets, in
addition to the NewsProNet name and domain. In addition to
expanding the development and utilization of these assets, the
company plans on continuing to market the content to media
companies who use content and programming strategies to help drive
audience to their broadcast and Internet properties. Connected
Media acquired the assets via the purchase of certain secured debt
from NewsProNet's senior secured lender. As part of its
consideration, Connected Media issued 15,000,000 shares of its
common stock to the senior secured lender in exchange for the debt.
Thereafter, in lieu of immediate foreclosure upon the debt,
Connected Media accepted certain NewsProNet assets and contracts as
partial payment against the debt. Additionally, as part of the
consideration for the acquisition of the debt, Connected Media
agreed to provide the senior secured lender with an ongoing
non-exclusive license to use certain NewsProNet content. Going
forward, key members of NewsProNet's staff also agreed to assist
Connected Media with both the servicing of existing customers, and
the redevelopment and redeployment of the content library. About
Connected Media Technologies, Inc. Connected Media is a digital
solutions company offering sales, content and marketing solutions
across a broad spectrum of current and emerging media platforms,
including portable devices. The Company holds exclusive licenses to
US Patent #6,101,534, "Interactive, Remote, Computer Interface
System", and US Patent #6,952,697, "A Media Validation System" and
to a number of additional patent applications pending with the
USPTO. NMI, a Puerto Rico-based full- service marketing
communications agency, is a wholly owned subsidiary of Connected
Media. Founded in 1997, NMI provides complete marketing and
communications initiatives to blue-chip corporate clients such as
Royal Caribbean, Lucent Technologies, Avaya, RJR/Nabisco and
Argent. Additional information about Connected Media is available
on the Company's web site at http://www.connectedmedia.com/. This
press release contains forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995,
regarding the company's business strategy and future plans of
operations. Forward-looking statements involve known and unknown
risks and uncertainties, both general and specific to the matters
discussed in this press release. These and other important factors,
including the company's ability to prosecute and defend its
patents, attract new licensees, maintain the company's
relationships with strategic partners and acquire new strategic
partners, the company's ability to raise additional capital and
other factors mentioned in various Securities and Exchange
Commission filings made periodically by the company, may cause the
company's actual results and performance to differ materially from
the future results and performance expressed in or implied by such
forward-looking statements. The forward-looking statements
contained in this press release speak only as of the date hereof
and the company expressly disclaims any obligation to provide
public updates, revisions or amendments to any forward- looking
statements made herein to reflect changes in the company's
expectations or future events. The Connected Media Technologies,
Inc. logo is a trademark of Connected Media Technologies, Inc.
DATASOURCE: Connected Media Technologies, Inc. CONTACT: Jeffrey W.
Sass, CEO of Connected Media Technologies, Inc., +1-786-425-0028,
or Fax: +1-786-425-0067,
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