OneScreen Empowers Direct Response Marketers With Online Video Capabilities
August 05 2009 - 11:29AM
Marketwired
OneScreen Inc. (PINKSHEETS: OSCN) (http://www.onescreen.com) today
announced that it is now enabling direct response marketers to
enter the online video market with its Media Response product.
OneScreen has been developing this proprietary technology and has
launched campaigns for several major marketers.
"The direct response television, or DRTV, space has been
neglected in the rise of the digital video market," stated Atul
Patel, Chief Executive Officer of OneScreen. "As with our entire
product suite, we are making it easy for companies more familiar
with the broadcast business to dive into the digital platforms,
namely online and mobile."
In a report released this month by the firm eMarketer predicts
that the number of online video viewers in the U.S. will grow 31
percent in the next five years, hitting 188 million in 2013.
OneScreen Media Response empowers companies to jump on this trend
by delivering targeted video advertising to the right audience
across multiple online publishers and platforms, including display
advertising. Its product can utilize behavioral, contextual,
geographic, demographic, psychographic, and technographic to match
the right direct response advertising with their most relevant
segments of users online.
"Direct marketers, lead generators, affiliate marketers, and
other performance-driven advertisers have been trying to find the
right fit for video in their business process," stated Spencer
Scott, Chief Revenue Officer of OneScreen. "We now offer a unique
solution to allow them to embrace the growing presence of online
video to generate a greater number of responses, whether it is
sales or leads."
Direct marketers are encouraged to contact OneScreen to learn
more about Media Response.
About OneScreen Inc.
OneScreen Inc. (PINKSHEETS: OSCN) is an end-to-end solution
provider of digital media content management, publishing and
players, syndication, integrated third-party applications, and
monetization. OneScreen provides on-demand software that assists
content creators, publishers, and advertisers to work in concert to
provide their audiences with relevant, rich, and engaging digital
media experiences. OneScreen's technology helps manage complex
workflows and processes that are in demand by the digital media
market. The company is headquartered in Orange County, California.
For more information, please visit http://www.onescreen.com.
Forward-Looking Statements
Statements contained in this press release, which are not
historical facts, are forward-looking statements as that term is
defined in the Private Securities Litigation Reform Act of 1995.
These forward-looking statements are based largely on current
expectations and are subject to a number of known and unknown
risks, uncertainties and other factors beyond the Company's control
that could cause actual events and results to differ materially
from these statements. These risks include, without limitation,
that there can be no assurance that any strategic opportunities
will be available to the Company and that any strategic
opportunities may only be available on terms not acceptable to the
Company. These statements are not guarantees of future performance,
and readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date of this
release. OneScreen Inc. undertakes no obligation to update publicly
any forward-looking statements.
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