LAS VEGAS and LOUISVILLE, Ky., Jan. 6, 2014
/PRNewswire/ -- Panasonic Corporation of North America and Churchill Downs Racetrack,
the legendary home of the Kentucky Derby, are proud to
announce the installation of the new 4K "Big Board", the only video
board in an outdoor stadium or arena capable of displaying
4K. As the largest 4K video board in the world, the 171-foot
wide by 90-foot tall video board will sit 80-feet above the ground
and will top out at 170-feet in height so that fans throughout the
racetrack will be able to view crystal clear racing content.
Panasonic will be providing a product that will display in
excess of 2,160 vertical lines with more than 4,000 horizontal
lines of resolution. In total, the board will be capable of
displaying over 9 million lines of resolution enabling a wide
variety of capabilities including image magnification, replays,
betting odds and race results, advertising, brand messaging, split
screen and ticker displays, public service announcements and many
other creative elements. The LED systems are being provided by
Panasonic's premium manufacturing partner, Lighthouse Technologies,
a recognized leader in high-quality LED display systems
worldwide.
"We are thrilled to announce that the world's largest 4K video
board will have a home at Churchill Downs and, the fact that it
will have 4K resolution truly solidifies our claim to fame as being
known as the best venue for thoroughbred racing in the world," said
Kevin Flanery, President of
Churchill Downs Racetrack. "We are eager to debut this new video
board to fans and believe they will be truly excited about the
clarity in which races will be broadcast."
"We're very pleased to have the opportunity to work with
Churchill Downs and deliver a 15,224-square foot board to an icon
of the sports world," said Jim
Doyle, President of Panasonic Eco Solutions North
America. "4K content is truly the wave of the future and we
are excited to bring avid racing fans this technology that gives
them the ability to view content on a big screen as if they were up
close and personal with the racetrack."
Installation on the Big Board began in December and will be
completed by mid-March. Current plans are to unveil the Big Board
to the public at "Opening Night" of Kentucky Derby Week on
Saturday, April 26, in a dazzling
nighttime display of the Big Board's technological
capabilities.
About Churchill Downs Racetrack
Churchill Downs, the world's most legendary racetrack, has
conducted Thoroughbred racing and presented America's greatest
race, the Kentucky Derby, continuously since 1875. Located in
Louisville, the flagship racetrack
of Churchill Downs Incorporated (NASDAQ: CHDN) also operates
Trackside at Churchill Downs, which offers year-round simulcast
wagering at the historic track. Churchill Downs will conduct the
140th running of the Kentucky Derby Presented by Yum!
Brands on May 3, 2014. The 2014
Spring Meet is scheduled for April 26-June
29. The track has hosted the Breeders' Cup World
Championships a record eight times. Information about Churchill
Downs can be found on the Internet at www.ChurchillDowns.com.
About Panasonic Eco Solutions North America
Panasonic Eco Solutions North America is a division of Panasonic
Corporation of North America, the
principal North American subsidiary of Panasonic Corporation.
Panasonic Corporation was recently ranked number four in
Interbrand's "Best Global Green Brands 2013", moving up two spots
from number six, becoming the highest ranked electronics brand in
the report. Panasonic Eco Solutions develops and provides
customized and integrated technology-based system solutions for
enterprise customers in a variety of industries such as sports,
entertainment and digital outdoor. Additionally, the company
supplies renewable energy and energy-efficiency solutions to
corporate and public sector organizations. For more information
visit: http://www.panasonic.com and
http://us.panasonic.com/business/pesna/.
SOURCE Panasonic