Zoetic International PLC Landmark agreement to distribute products (2455G)
November 24 2020 - 1:00AM
UK Regulatory
TIDMZOE
RNS Number : 2455G
Zoetic International PLC
24 November 2020
Prior to publication, the information contained within this
announcement was deemed by the Company to constitute inside
information for the purposes of Article 7 under the Market Abuse
Regulation (EU) No. 596/2014 ("MAR"). With the publication of this
announcement, this information is now considered to be in the
public domain.
24 November 2020
Zoetic International plc
("Zoetic" or the "Company" or the "Group")
Company reaches landmark agreement to distribute products across
tens of thousands of US retail stores
Zoetic International PLC (LSE: ZOE), the London-listed
international CBD company, is pleased to announce that it has
struck a landmark agreement (the "Agreement") with the Asian
American Trade Associations Council ("AATAC") that will bring its
Chill brand of tobacco-substitute CBD products into tens of
thousands of retail stores across the US.
This transformational deal will facilitate the introduction and
recommendation of the Company and its products to over 88,000 AATAC
partners and will pave the way for the Company's Chill brand to be
sold from eye-catching new point of sale display stands at high
footfall convenience stores, gas stations and corner stores in all
US states.
Convenience stores have proven to be a critical feature in
Zoetic's distribution strategy for its Chill branded products, and
this partnership with AATAC positions the Company well to increase
their availability within the market at a speed and scale that
could not be achieved without the support of a pre-eminent
relationship with thousands of stores throughout the US. The
Company have been in discussions with AATAC for some time (see the
announcements of 5 February 2020 and 1 June 2020), and the
Agreement is the culmination of significant work.
In preparation for the fast-approaching roll out to this huge
distribution network, Zoetic is working closely with its partners
to ensure that it is prepared for mass production without accepting
any compromise to the demonstrably high quality of its products.
The Company looks forward to releasing further details regarding
these developments in due course and is poised and ready to rise to
the challenge of the burgeoning demand for its range.
Trevor Taylor, Co-CEO of Zoetic, commented , "This game-changing
partnership represents a real watershed moment for Zoetic. With a
reach across tens of thousands of retail outlets, the Company will
have unprecedented access to the market and can continue on its
mission to bring the Chill brand to the local stores and pockets of
every consumer."
Antonio Russo, Co-CEO of Zoetic, commented , "We could not be
more pleased to have reached an agreement with the AATAC, and look
forward to building ever closer relationships with the Association
and its affiliates. Convenience store outlets reach more Americans
each day than grocery, drugstore, dollar store and big box
locations combined. Businesses within the lifestyle consumables
field have experienced outstanding success through similar deals
with the AATAC, and this agreement provides the Chill brand with an
unparalleled route to the market."
About the AATAC
The AATAC is one of the largest trade associations in the US,
spanning over 88,000 locations and representing a majority of the
nation's 154,000 convenience stores. The organisation connects its
members to a select network of suppliers, granting them access to
the highest quality products and providing specialist training to
ensure that they can market and sell goods as effectively as
possible. With affiliates situated throughout the US and Puerto
Rico, the AATAC brings together the world's brightest and best
brands which are then sold in busy stores that include (amongst
others) BP, 76, 7-Eleven, Gulf, and Chevron branded outlets.
Enquiries
Zoetic International plc
c/o IFC Advisory
Trevor Taylor, Co-CEO
Allenby Capital Limited (Financial Adviser and Broker)
+44 (0) 20 3328 5656
Nick Harriss (Corporate Finance)
Nick Naylor (Corporate Finance)
Guy McDougall (Equity Sales)
IFC Advisory Ltd (Financial PR and IR)
+44 (0) 20 3934 6630
Tim Metcalfe
Graham Herring
Florence Chandler
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