Koovs PLC Koovs delivers impactful social marketing campaign
February 17 2017 - 3:00AM
RNS Non-Regulatory
TIDMKOOV
Koovs PLC
17 February 2017
Sonakshi Sinha inspires 3.1 million guys and girls to dress up
for VDAY with Koovs
New Delhi, 17 February 2017
Koovs plc, (AIM: KOOV).Bollywood sweetheart and style guru
Sonakshi Sinha used her considerable social media clout to help
fans dream up their ideal Valentine's Day date looks from the
KOOVS.COM collection.
Leading up to Valentine's Day across all social media, and
inspired by her own personal style and passion for fashion,
Sonakshi and #VDAYwithKOOVS engaged with over 3.1 Million
users.
Sonakshi, a very young 'veteran' of 19 Bollywood films, has a
huge social media following of over 30 million internationally and
a background in fashion design, studying at the Shreemati Nathibai
Damodar Thackersey Women's University (SNDT).
"Sonakshi was the ideal person to inspire VDAY looks - she is
massively followed by young people in India not only for her
award-winning film work but she is also seriously invested in
fashion having studied fashion and worked the catwalks of Fashion
Week." Says Koovs.
www.koovs.com
For further information please contact:
KOOVS.COM UK
INDIA BRUNSWICK GROUP LLP
Sutapa.chattergee@koovs.com Alison Kay/ Jennifer
8527981985/ 9650063161 Bonfanti
UK 020 7404 5959
jodyhaskayne@gmail.com
07710726443
This information is provided by RNS
The company news service from the London Stock Exchange
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February 17, 2017 04:00 ET (09:00 GMT)
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