Tremor International Ltd RhythmOne Tops Pixalate's Trust Indexes
October 11 2019 - 1:00AM
RNS Non-Regulatory
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Tremor International Ltd
11 October 2019
11 October 2019
Tremor International Ltd
("Tremor" or the "Company")
RhythmOne Tops Pixalate's Global, Mobile and Video Trust
Indexes
Tremor International Ltd (AIM: TRMR), a global leader in video
advertising technologies, announces that its RhythmOne media
division has achieved a number of top rankings in the Q2 2019
Programmatic Seller Trust Indexes as issued by omni-channel fraud
intelligence company Pixalate.
RhythmOne ranked first among its peers in each of Pixalate's
Global, Mobile and Video Trust Indexes. RhythmOne's ability to
successfully combat invalid traffic and fraud is driven by
RhythmGuard, the Company's proprietary brand safety technology.
RhythmGuard's unique detection algorithms, combined with data from
recognised third-party verification partners, help to ensure
uniform quality across supply and demand partners.
Pixalate's Seller Trust Indexes are the worldwide standard in
programmatic advertising quality ratings. The indexes evaluate and
rank the quality and integrity of advertising networks and sellers
across all channels, platforms and devices using data from billions
of transactions. Companies are then ranked on transparency,
viewability, ads.txt and engagement amongst other factors.
For more information on the ranking criteria, please visit:
https://blog.pixalate.com/global-mobile-video-seller-trust-index-q2-2019
Ofer Druker, Chief Executive Officer of Tremor, commented:
"I am pleased to see our RhythmOne division leading the market
in terms of seller trust, especially as fraud continues to be one
of the principal challenges facing digital advertisers. It is a
testament to the quality of our team and our technology that
advertisers are confident that they can purchase the highest
quality inventory available when they partner with us."
For further information please contact
Tremor International Ltd Tel: +972 3 545
Ofer Druker, Chief Executive Officer 3900
Yaniv Carmi, Chief Financial Officer
finnCap Ltd (Nominated Adviser) Tel: +44 (0)20
Corporate Finance - Jonny Franklin-Adams, James 7220 0500
Thompson, Hannah Boros
ECM - Tim Redfern, Richard Chambers
Vigo Communications (Financial Public Relations) Tel: +44 (0)20
Jeremy Garcia 7390 0230
Antonia Pollock
Charlie Neish
tremor@vigocomms.com
About Tremor International
Tremor International Ltd is a global leader in video advertising
technologies, operating in more than 70 countries. It has three
core divisions: Tremor Video (brand advertising), Taptica
(performance advertising) and RhythmOne (media).
Tremor Video helps advertisers deliver impactful brand stories
across all screens through the power of creative video
intelligence-innovative video technology combined with advanced
audience data and captivating creative. Tremor Video is one of the
largest and most innovative video advertising companies in North
America, with offerings in CTV, influencer marketing, and private
marketplaces.
The Taptica performance business is an end-to-end mobile
technology advertising platform that helps the world's top brands
reach their most valuable users with the widest range of traffic
sources available today. Its proprietary technology leverages big
data to target quality media at scale. It works with more than 600
advertisers including Amazon, Alibaba, Bytedance, Netmarble,
Stubhub and OpenTable.
RhythmOne drives real business outcomes in multiscreen
advertising. Its highly-ranked programmatic platform efficiently
and effectively delivers performance, quality, and actionable data
to demand and supply-focused clients and partners - and its
influencer marketing offering fosters action and awareness by
connecting brands with influencers who create and distribute
branded content to engaged consumers.
Tremor International Ltd is headquartered in Israel and
maintains offices throughout the US and Canada, Asia-Pacific,
Europe, India, and Latin America, and is traded on the London Stock
Exchange (AIM: TRMR).
About Pixalate
Pixalate is an omni-channel fraud intelligence company that
works with brands and platforms to prevent invalid traffic and
improve ad inventory quality. It offers coordinated solutions
across display, app, video, and OTT for better detection and
elimination of fraud.
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