Featuring Fresh, Made-from-Scratch
Ingredients, Discover Four New Wraps Designed to Be Nutritious,
Energizing, and Craveable
MINNEAPOLIS, June 18,
2024 /PRNewswire/ -- CRISP & GREEN®,
an elevated, fast casual dining destination renowned for its
better-for-you offerings like grain bowls, salads and smoothies,
unveiled today its latest menu addition: a fresh lineup of Hero
Wraps. These chef-crafted dishes, created with seasonal,
made-from-scratch ingredients, are designed to be nutritious,
energizing and craveable. These new options focus on nourishing
your whole self, not simply satisfying your hunger, and will be
available at all restaurant locations across 16 states starting
today.
"We've crafted this new line of delicious wraps with our
on-the-go consumers in mind, blending wellness-focused living with
irresistible flavors," said Bill
Fairbanks, CRISP & GREEN's chief culinary officer. "Our
guests have echoed this sentiment, and introducing our fresh wraps
marks a significant step in our commitment to making healthy eating
a delicious journey for all."
Each made-to-order wrap is expertly crafted with fresh, seasonal
ingredients, reflecting the brand's dedication to personalized,
chef-crafted creations and deliciously tempting, made-from-scratch
offerings. Each recipe is crafted using a Hero Wrap by Hero
Bread, boasting only 2g net carbs, 0g sugar, 170 calories, 15g of
protein and high fiber. Hero Wraps prices range from a
build-your-own option starting at $8.99 to $11.99 for
the chef-crafted Hero Wraps line, including:
- Caesar Crunch: A satisfying blend of crisp romaine
lettuce, tangy house-made Caesar dressing, crunchy croutons,
roasted chicken, roasted tomatoes, avocado and shaved Parmesan
cheese
- Spicy Southwest: A zesty fusion of crisp romaine
lettuce, seasoned blackened chicken, jalapeno, shredded white
cheddar, roasted corn & poblano peppers, and spicy house-made
Southwestern dressing
- Honey Mustard: A
delightful combination of crisp romaine lettuce, roasted chicken,
sliced tomatoes, avocado, shredded white cheddar, bacon, and
house-made honey mustard dressing
- Italian Chopped: A mouthwatering medley of crisp romaine
lettuce, salami, shaved Parmesan, pepperoncini, kalamata olives,
tomato, cucumber, roasted pepper & onions, and house-made red
wine vinaigrette
"Hero Bread is very excited to partner with CRISP & GREEN,
furthering our shared mission to help people be their best from the
inside out," said YuChiang Cheng, Hero Bread's CEO. "Together we
have created an exceptional wrap that is palate pleasing and body
nourishing as a new on-the-go option. Our wrap offers the taste and
texture you crave with nutritionally dense fiber and protein - with
only 2g net carbs and 0g sugar."
To celebrate this new menu offering and as part of a bigger
campaign effort to encourage people to get outside this summer,
CRISP & GREEN is kicking-off a larger, nationwide "Wrap &
Wander" Instagram giveaway between June 18
and July 31. The brand is inviting nationwide CRISP &
GREEN fans everywhere to enjoy its new Hero Wraps - the perfect
on-the-go meal - and get out to their favorite outdoor locales for
a chance to be featured on its feed and win free wraps for a year.
To enter, post a pic of your CRISP & GREEN wrap in the
great outdoors and tag and follow @crispandgreen! A list of full
terms and conditions is available at
https://crispandgreen.com/current-promotions.
As an additional incentive, CRISP & GREEN is offering a
complimentary house-made aguas frescas (available in Lemon
Raspberry, Pineapple Ginger, Pomegranate Lemon, and Strawberry
Jalapeño) with the purchase of a wrap from June 18 to June 24. Additionally, from
July 1 to August 31, guests can enjoy
a CRISP & GREEN Hero Wrap paired with an aguas frescas for
$13.75.
With wellness as its guiding principle, CRISP & GREEN's
culinary team remains dedicated to nourishing the needs of our
guests across the entire menu. This dedication to a
health-conscious lifestyle is reflected in CRISP & GREEN's
recently revamped branding. The brand exists to be a key ingredient
in their guests' wellness journeys through healthy, craveable
foods that fuel all life's "ands"—like early morning
workouts and late nights at the office. The refreshed
identity reflects a cultural shift towards embracing wellness as a
lifestyle choice, emphasizing that being busy shouldn't hinder
one's ability to maintain a healthy diet.
For more information, and to keep up with all things CRISP &
GREEN, visit crispandgreen.com and follow the brand on
Instagram. Find the new Hero Wraps at a CRISP & GREEN near
you.
About CRISP & GREEN
CRISP & GREEN is an
elevated, fast casual dining destination dedicated to enhancing
daily routines through "Curated Wellness." The brand exists to be a
key ingredient in their guests' wellbeing journey through healthy,
craveable foods with fresh and seasonal ingredients that fuel all
life's "ands." CRISP & GREEN is experiencing rapid
national growth thanks to its "Curated Wellness" ethos—serving up
hospitality, community, and seasonally-minded nutrition in equal
measure. For more information, visit www.crispandgreen.com.
Media Contact:
McKenzie
Jester
crispandgreen@spoolmarketing.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/unwrap-the-flavor-crisp--green-unveils-chef-crafted-hero-wraps-available-at-all-locations-starting-today-302175740.html
SOURCE CRISP & GREEN