Two Canadian companies team up to support the
engagement of social economy organizations
MONTREAL, June 25,
2024 /CNW/ - Yapla and Cakemail announce a strategic
partnership to transform the digital landscape for nonprofit
organizations (NPOs). This partnership introduces "Yapla
Newsletters," an integrated email marketing solution within Yapla,
specifically designed for NPOs
More than ever, NPOs play a crucial role in the socio-economic
development of Canada. These
organizations need efficient digital tools tailored to their
reality. Yapla Newsletters aims to help them reach their
communities with relevant and personalized content, thereby
amplifying the impact of their missions.
"Yapla has transformed AICQ! The platform integration was a
success. The management tools and the newsletter system are highly
appreciated. Highly recommended." – Jacques Doré, Board Member,
Association des implantés cochléaires du Québec (AICQ)
Since its inception in 2013, Yapla has positioned itself as a
cornerstone for NPOs, offering an all-in-one platform
that simplifies membership management, event organization, donation
collection, website creation (CMS), and accounting. By
integrating Cakemail's proven email marketing solution, which has
served thousands of clients to date, Yapla expands its offerings to
enable NPOs to communicate and mobilize their communities more
effectively.
Thanks to the integration with Cakemail , platform users can
dynamically generate newsletters using content from their website
and member data, all without any manual intervention. This
all-in-one solution makes it easy to promote events by leveraging
information available in Yapla, significantly reducing the time and
effort required to create professional newsletters. By automating
these processes, Yapla simplifies users' lives and maximizes their
efficiency.
Yapla Newsletters: A Solution Accessible to All NPOs
Yapla Newsletters, including essential email marketing features,
is available with Yapla's free offering. Plans with more advanced
features are also available to meet more complex needs, such as
automated marketing campaigns.
François Lane, President of Cakemail, states: "Our
collaboration with Yapla reflects our shared commitment to social
economy organizations. These teams are creative and dedicated but
often lack time and resources and are not necessarily digital
marketing experts. We wanted to provide them with easy-to-use,
powerful tools to support their extraordinary missions."
Pascal Jarry, President of
Yapla, adds: "By partnering with Cakemail we continue our mission
to simplify the daily lives of NPOs. We are proud to work with
Cakemail, another Canadian-based company like us, that has proven
itself internationally.
Yapla and Cakemail are rapidly expanding in international
markets. Yapla is strengthening its presence in North America and Europe, while Cakemail is expanding in
North and South America, with
notable growth in Europe and a
presence in Southeast Asia.
Yapla Newsletters is now available in all Yapla accounts under the
Newsletters tab. NPOs can create an account on yapla.ca to take
advantage of this offer.
About Yapla
A software publisher dedicated to NPOs,
Yapla offers a platform designed by and for NPOs of all sizes. This
all-in-one payment and management platform enables membership
management, membership processing, ticket sales, donation
collection, and newsletter sending. With Yapla , it's also possible
to manage accounting or create a website. In line with its vision
of becoming the world's most used platform for NPOs, a completely
free version allowing online payments without transaction fees is
available.
Founded in 2013, Yapla is used by over 55,000 NPOs in
North America and Europe. The company is supported by a team of
over 50 people committed to making the daily lives of NPOs
easier.
https://www.yapla.ca
About Cakemail
Since 2007, the Canada-based
company Cakemail has helped NPOs and small businesses in over 20
countries communicate with those who matter. Cakemail
simplifies the creation, sending, and tracking of email campaigns,
providing organizations with easy-to-use tools to develop authentic
and lasting relationships with their audience.
https://cakemail.ca/
SOURCE Yapla