Highlights retail demand in Latin America for cost-effective,
high-performance Private Label & OEM Tree Free disposable baby
diapers
TORONTO and PUERTO VALLARTA, Mexico, June 27,
2024 /CNW/ - Soft N Dry Diapers Corp. ("Soft N
Dry" or "SDC") and its subsidiary Soft N Dry de México, is proud to
announce the far-reaching global success of their Tree Free
disposable baby diapers across global media outlets, emphasizing
the interest and growing demand for sustainable new products.
Reaching a combined audience of 440 million, the press releases on
May 29th and June 18th, 2024, following recent
expansions into Brazil and
Argentina, were featured by 1,083
established media outlets in the last 30-days across Canada, the United
States, Mexico,
Brazil, Argentina, and throughout Latin America.
International Expansion and Sustainability Focus
Soft N Dry's entry into Brazil
and Argentina underscores its
commitment to sustainability and high-performance baby care
products. The company's proprietary ecoFlex Core technology, which
eliminates the need for cellulosic tree fibers in diapers, has
resonated strongly with environmentally conscious consumers in both
markets. This innovation not only conserves natural resources but
also offers superior absorbency and cost-efficiency, making
eco-friendly options more accessible and affordable.
Market Impact and Consumer Demand
Matthew Keddy, CEO of Soft N Dry,
stated, "The response to our Tree Free disposable baby diapers has
been phenomenal, validating our belief that consumers in North,
Central and South America are
ready for sustainable alternatives that do not compromise on
quality or affordability. The widespread media coverage and
consumer interest indicate significant retail demand for our
products, paving the way for further growth and innovation in the
disposable baby diaper market."
Leadership Perspective
Ricardo Santana, President of
Soft N Dry de México, commented, "We are thrilled with the success
we have achieved with our team in Latin
America, thus far. The upcoming launch of the new ecoSuave
baby diapers brand with retailers in México in the weeks ahead,
powered by ecoFlex Core technology from Soft N Dry, will build on
this media and consumer momentum, meeting the growing demand for
sustainable, high-quality baby care products."
Company Vision and Future Prospects
Soft N Dry's mission to reduce the environmental impact of
disposable baby diapers while providing top-tier performance
continues to drive its expansion strategy. The company is poised to
leverage this momentum to introduce its ecoFlex Core technology to
new markets, reinforcing its position as a leader in sustainable
baby care solutions.
About Soft N Dry Diapers Corp.
Soft N Dry Diapers Corp. (SDC) is a Canadian company
specializing in advanced materials within the $60 billion global disposable baby diaper market.
Utilizing its proprietary ecoFlex Core technology, SDC delivers
superior product performance and sustainability to commercial
manufacturing and retail customers across North and Latin America, outperforming traditional
tree-pulp based materials. For more information, visit:
www.SoftNDryCorp.com.
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SOURCE Soft N Dry Diapers Corp.