The company will increase the number of
standalone locations of its personal shopping and styling suites,
bringing the total to 20 by the end of 2024
NEW
YORK, June 27, 2024 /PRNewswire/ -- Saks Fifth
Avenue is expanding its luxury personal shopping and styling
service, The Fifth Avenue Club, bringing the total number of
standalone locations to 20 by the end of 2024. Driven by positive
customer response to existing locations, the expansion comes one
year after the launch of its Fifth Avenue Club concept of private
standalone suites in hotels and resorts across the U.S. The newest
Fifth Avenue Club location opened this week in Austin, TX, and additional openings are
scheduled throughout the summer in Fort
Worth, TX, St. Petersburg,
FL and Rancho Santa Fe, CA,
building on recent openings in Savannah,
GA, Denver, CO and
Minneapolis, MN.
"The success of our standalone Fifth Avenue Club suites
illustrates that luxury clients are increasingly seeking one-on-one
fashion expertise tailored just for them," said Larry Bruce, President, Saks Fifth Avenue
stores. "Since the introduction of this concept last year, we are
proud to have cultivated a new, engaged client base and a skilled
stylist team that delivers one-of-a-kind personal shopping and
styling tailored to the unique lifestyles of our customers within
each community. We look forward to continued expansion of the
highly personalized service and the expertly curated luxury
assortment that Saks is known for to even more clients across the
U.S."
EXPANSION AT A GLANCE
Saks Fifth Avenue leveraged
insights from existing customers to identify high-potential markets
to expand the Fifth Avenue Club to new locations. The service
continues to drive high client engagement, and women's
ready-to-wear is the leading category amongst visitors to the
suites.
The openings also further Saks Fifth Avenue's continued
partnership with leading luxury resort operator Marriott
International and its portfolio of luxury brands including The
Ritz-Carlton and St. Regis Hotels & Resorts, where nearly half
of the locations are located. Auberge Resorts Collection is the key
partner in the Fifth Avenue Club's expansion into Texas with the openings in Austin and Fort
Worth. The upcoming opening at the Rancho Valencia in
Rancho Santa Fe, CA marks the
first location within a Relais & Chateaux property.
ABOUT THE FIFTH AVENUE CLUB
The standalone Fifth
Avenue Club suites are an extension of the brand's existing Fifth
Avenue Clubs, which are located within Saks Fifth Avenue stores.
All Fifth Avenue Club locations offer personal shopping and styling
appointments, in addition to special events and trunk shows.
The Fifth Avenue Club recruits skilled personal stylists in
local communities to provide clients with expert styling services
based on each client's specific needs and preferences, from
clothing and accessories to shoes and fine jewelry.
Through the Fifth Avenue Club, clients are invited to connect
with a stylist for a consultation to discuss style preferences,
wardrobe needs, sizing and designer preferences. Following the
consultation, the stylist utilizes inventory from the full breadth
of the Saks Fifth Avenue luxury ecosystem, including both Saks.com
and Saks Fifth Avenue stores, when curating merchandise for private
Fifth Avenue Club appointments.
For additional information about the Fifth Avenue Club,
including details about upcoming events and how to book an
appointment, please visit saks.com/fifth-avenue-club.
FIFTH AVENUE CLUB LOCATIONS
The complete list of
standalone Fifth Avenue Club locations includes:
- Austin, TX - Commodore Perry
Estate, Auberge Resorts Collection
- Charleston, SC - The
Dewberry
- Deer Valley, UT - The St. Regis Deer Valley
- Denver, CO - Hotel Clio,
a Luxury Collection Hotel, Denver Cherry
Creek
- Fort Worth, TX - Bowie
House, Auberge Resorts Collection **opening Summer
2024
- Honolulu, HI - The
Ritz-Carlton Residences, Waikiki Beach
- Laguna Beach, CA - The
Ritz-Carlton, Laguna Niguel
- Minneapolis, MN - JW
Marriott Minneapolis Mall of America
- Napa Valley, CA - Stanly
Ranch, Auberge Resorts Collection
- Nashville, TN - Conrad
Nashville
- Orlando, FL - The Ritz-Carlton
Orlando, Grande Lakes
- Palo Alto, CA - Rosewood Sand
Hill
- Rancho Santa Fe, CA - Rancho
Valencia Resort & Spa **opening Summer 2024
- Savannah, GA - Hotel
Bardo
- St. Petersburg, FL -
The Vinoy Resort & Golf Club **opening Summer
2024
ASSETS
Click here to access Fifth Avenue Club imagery
(courtesy of Saks Fifth Avenue)
ABOUT SAKS FIFTH AVENUE
Saks Fifth Avenue is the
leading name in luxury shopping. Since 1924, the brand has
maintained a reputation for delivering an expertly curated
assortment of fashion and highly personalized service. The Saks
Fifth Avenue experience offers seamless all-channel shopping
through an elevated digital platform and in-person services
provided by an extraordinary network of 39 Saks Fifth Avenue stores
across North America.
Shop on Saks.com and the Saks app, or visit Saks.com to find a
Saks Fifth Avenue store location near you. Follow @saks on
Instagram, TikTok and Facebook, @thesaksman on Instagram and @Saks
Fifth Avenue on LinkedIn.
CONTACT
Jessica
Alper
sakspress@saks.com
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SOURCE Saks Fifth Avenue