HANGZHOU, China, July 9, 2024
/PRNewswire/ -- 'AR+Smartphone' is breaking the boundaries of
vision. Recently, Rokid has
collaborated with globally leading Android smartphone brands to
jointly bring forth a groundbreaking visual experience. This
cross-industry partnership not only signifies the deep integration
of Rokid's AR technology into smartphones but also marks the
inaugural fusion of virtual and real-world imagery experiences
within the Android smartphone sector.
Historically, viewers have been confined to two-dimensional
screens on devices like phones, TVs, or computers, offering only
flat visual experiences. The desire for 3D content was typically
satisfied in cinemas, requiring specialized 3D glasses and limited
to specific films.
Rokid's collaboration with smartphone manufacturers has
transformed this landscape, equipping select Android phones with
the unprecedented ability to capture and instantly enjoy spatial 3D
content. As smartphones, ubiquitous in today's world and central to
the future of consumer electronics, integrate with the AR
ecosystem, users gain a powerful tool to create spatial
user-generated content (UGC) anywhere, anytime. These UGCs come
alive in Rokid's AR glasses, adding depth to memories and
experiences.
The recent alliance with vivo on the X100 Ultra model elevates
this experience further with a "Spatial Album + Telescope" feature.
Users, wearing Rokid glasses, can now effortlessly zoom in on
distant details in scenarios like concerts, stadiums, and wildlife
observation, delivering an immersive viewing experience unmatched
in conventional settings. Users can see things far away as if they
were standing right there.
This collaborative effort between Rokid and Android phone makers
showcases a new paradigm of consumer electronics cooperation,
reinforcing smartphones' high-end imaging capabilities while
popularizing spatial computing experiences among users. Smartphones
can now become tools for creating 3D content, further enriching the
currently sparse library of 3D materials in the spatial computing
era, reshaping gaming, video, and all digital content
experiences.
And Rokid's glasses seamlessly connect with DP-supported Android
devices, providing direct access to on-screen content. Complemented
by a dedicated app featuring voice control and other smart
interactions, Android smartphones become a powerful control hub for
diverse content.
The rise of spatial computing, fueled by AR technology, signals
an unstoppable wave. Apple's Vision Pro and the iPhone 15 Pro
series are also unlocking spatial content creation, positioning
every smartphone owner as a potential creator and distributor of
spatial media. However, Rokid's collaboration with Android
manufacturers charts a different course, offering a more accessible
and user-friendly option compared to the slightly more expensive
and cumbersome Vision Pro. In the looming spatial computing
battlefield, ease of use and user experience may prove as crucial
as technological prowess.
Rokid AR Lite, tailored for the mass market, is currently
witnessing a surge in popularity on Kickstarter, with early bird
offers still accessible. The campaign enters its final stretch,
concluding in just two days, marking the last chance for
enthusiasts to join in.
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SOURCE Rokid