4-X GRAMMY Winner/Rapper Introduces His
Renowned Cannabis Brand to Illinois with Premier Cultivator Known for
Quality and Passion
ORANGE
COUNTY, Calif., July 19,
2024 /PRNewswire/ -- Evol by Future (or "Evol"),
the multi-platinum superstar Future's line of ultra-premium
cannabis, announced its debut in Illinois marking a huge milestone in the
brand's trajectory. Evol's market launch is in collaboration with
Legacy, recognized for their commitment to quality, expertise, and
exceptional track record of operational excellence.
Beginning today, Illinois adult
consumers can purchase Evol's premium cannabis products, including
flower, pre-rolls, and infused pre-rolls. Products are now
available throughout Illinois at
35+ retailers, including Windy City, Stash, Sunnyside, High Haven,
EarthMed, and Enlightened dispensaries.
"From the energy of Chicago and
through the whole state, Illinois
has a unique vibe that's all about hustle and creativity, and I'm
ready to bring something special to the scene here," said Future,
the founder of Evol by Future. "This isn't just about premium
cannabis—it's about raising the bar and giving the people something
next-level. Being tied to this community is special because
Chicago is like a second home for
me and the people have always embraced me as one of their own. I
can't wait for Illinois to
experience the quality and originality of Evol and finally see what
we've been working on."
Since its debut in May of 2023, the Evol by Future brand has
rapidly gained popularity among cannabis connoisseurs. It can be
found in a total of five markets, more than 250 retailers
throughout the country, and is set to reach additional retail
locations by the end of this year.
"Future's vision and relentless drive are what make Evol stand
out," said Adam Wilks, CEO of Carma
HoldCo, the parent company of Evol by Future. "Evol is more than
just a brand—it's a movement. We're confident that just like his
music, Evol will resonate deeply with cannabis enthusiasts in
Illinois. At Carma HoldCo, we're
all about bringing top-tier products to new markets, and launching
Evol in Illinois is a testament to
that mission."
"This partnership with Future to bring his Evol brand to the
Illinois market is our most
exciting partnership to date," said Ryan
Hedrick, Chief Cannabis Officer at Legacy. Having been fans
of his music for years, we are honored to be the ones to introduce
Illinois to Evol. As a culturally
driven brand, we only want to work with individuals who truly
embody our values. So, partnering with Future was a no brainer and
we are excited to watch Illinois
fall in love with Evol."
For more information about Evol by Future, visit:
evolbyfuture.com.
About Evol by Future
EVOL by Future represents
the pinnacle of luxury cannabis, co-founded by the four-time GRAMMY
winner, Future. As a natural born tastemaker, Future offers a
glimpse into his world through EVOL, by providing sensational smoke
and the highest standard of excellence that the cannabis community
has ever seen. Sometimes, only the best will do. Every time, the
best is EVOL.
About Carma HoldCo
Carma HoldCo Inc. is a leading
global house of brands that harnesses the power of cultural icons
to transform industries. The company focuses on creating unique
experiences and product offerings that aim to connect with, inspire
and elevate consumers' lives. Within Carma HoldCo's talent roster
is a lineup of globally recognized superstars, including
Mike Tyson, Ric Flair, and Future, who bring their legendary
charisma and influence to the forefront of every venture. For more
information visit CarmaHoldCo.com.
About Legacy Cannabis
Legacy Cannabis, based in
Rochelle, Illinois, is a
distinguished leader in the bustling Illinois cannabis market. Renowned for
cultivating both classic and cutting-edge genetics, Legacy offers
an array of premium products including high-quality concentrates
like live resin and solventless options, alongside popular edibles
and vapes. Situated in a competitive landscape, the company is
celebrated for its commitment to excellence and passion for quality
cannabis. Through modern, innovative approaches, Legacy has not
only tapped into the remarkable potential of cannabis but has also
built a significant following on social media platforms.
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SOURCE Carma HoldCo Inc.