Rivulis' Manna operations to merge into
Phytech.
KFAR SABA, Israel, July 22,
2024 /PRNewswire/ -- In a pivotal advance for the
agricultural technology industry, Rivulis, a global climate and
irrigation leader, and Phytech, a pioneer in digital farming
solutions, are excited to announce their new strategic partnership.
This collaboration represents a major step forward in sustainable
farming, combining Rivulis' global presence and leadership in micro
irrigation products and solutions with Phytech's cutting-edge
real-time plant health and hydraulic monitoring and automation
technology.
Rivulis, recognized for enhancing irrigation efficiency and
boosting productivity across diverse farming environments, will
integrate its cloud-based precision irrigation subsidiary, Manna,
into Phytech. Phytech's data driven approach, initially focused on
aiding agronomic decision-making through real-time plant/tree
health monitoring, has gradually expanded into real time hydraulic
monitoring and automation of grower's irrigation and fertigation
infrastructure, providing farmers with a comprehensive view of
their entire irrigation and fertigation system and further
improving efficiency and sustainability.
This integration enables farmers to optimize plant performance
and resource usage with unprecedented accuracy and simplicity,
setting a new standard in the ag-tech sector. By merging Phytech's
detailed, sensor-based field data with Manna's spatial remote
sensing capabilities, farmers will gain unparalleled monitoring and
insights into their crops, irrigation systems, and fields,
alongside actionable irrigation recommendations and closed-loop
system automation. The integration of Manna into Phytech also
includes the Jain Logic and Observant offerings in the USA and Australia, respectively.
This strategic alliance also solidifies Rivulis' role as a
shareholder in Phytech and expands the reach of Phytech's advanced
solutions across Rivulis' extensive global retail network and
turnkey project channels, aiming to accelerate global agriculture
technology adoption. Phytech's technology can also enable
irrigation dealers to enrich their service to growers with a data
driven proactive approach. Rivulis will continue to offer
additional solutions such as ReelView, the free, cloud-based crop
and field monitoring application, in conjunction with its
products.
Rivulis' CEO, Richard Klapholz,
stated, "This partnership marks a pivotal moment for us at Rivulis
as we join forces with Phytech to drive unprecedented advancements
in agricultural technology. The integration of ReelView and Manna
within Phytech enables a seamless digital journey for farmers,
providing a tiered approach for farmers to integrate increasingly
sophisticated ag-tech capabilities into their operations. Together,
we are setting new standards for efficiency and sustainability in
farming practices worldwide."
Phytech's CEO, Oren Kind
remarked, "Our initial success in encouraging growers to adopt
technology stemmed from addressing real needs, such as alleviating
the loneliness of agronomic decision-making and enabling growers a
real-time problem detection in their hydraulic systems. To make
this initial success affect agriculture on a global scale
requires us to partner with world leaders. Being chosen by Rivulis,
one of the global leaders in the irrigation world, as their
technology partner, is a significant milestone that will accelerate
our ability to scale globally, helping growers embark on a
much-needed digital transformation toward more sustainable and
efficient practices."
Manna's CEO Hoav Lapidot added, "Joining hands with Phytech
allows us to expand our technological capabilities and reach. Our
shared vision for a smarter, better way of farming is now
significantly closer to widespread adoption."
About Rivulis:
Rivulis is a global irrigation and
climate solutions leader empowering farmers to adopt sustainable
farming practices through micro irrigation and climate-resilient
models. Rivulis offers the most innovative irrigation
solutions for seasonal, permanent, and protected crop
environments, through its multiple product and service portfolio
brands: Rivulis, NaanDanJain, Jain, Eurodrip and Manna. With 80
years of field-trusted innovation, Rivulis has 21 large-scale
manufacturing sites in 15 countries and approximately 3,000
employees located in 35 countries, three R&D Centers
(Israel, California, and Greece) and multiple Irrigation
Project Design Centers around the globe.
Leading the mass adoption of micro irrigation globally, Rivulis
is committed to increasing accessibility to all farmers everywhere
through simple, affordable, and smart technology covering the full
cycle from design to harvest. To learn more about, visit
www.rivulis.com.
About Phytech:
Phytech helps growers optimize the
farming production value chain by utilizing proprietary plant and
field condition sensors, delivering data-driven agronomic insights
and recommendations executed by in-field automation controls for
repeated economic & environmental impact with optimized yields,
water & input savings by direct daily service to more than 1000
leading global fruit, nut and commodity crop producers, covering 45
million trees on 18,000 sites.
Media Contact:
Adi
Mannor-Kiraly
Chief Sustainability and Communications Officer
Rivulis Pte. Ltd.
adi.mannor@rivulis.com
T: +972-73-7800-234
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SOURCE Rivulis Pte. Ltd.