NEW YORK, July 22, 2024 /PRNewswire/ -- Global one-stop
mother and baby brand Momcozy is launching its "Breaking
Barriers - Real Support for Breastfeeding Journeys"
campaign. Timed with Worldwide Breastfeeding Week and National
Breastfeeding Awareness Month, the initiative aims to empower
mothers by addressing common challenges and promoting inclusivity
across diverse communities.
Recognizing that each mother faces unique hurdles, Momcozy
is committed to making the breastfeeding experience easier and more
comfortable and ensuring every mother feels supported in her choice
to breastfeed. The campaign will feature a series of events both
online and offline, fostering partnerships with healthcare
professionals and community engagements.
As part of the campaign, Momcozy will collaborate with
Pumpspotting, a digital women's healthcare company delivering
technology-driven solutions for moms, to embark on a 'Feel Better,
Feed Better Tour' using a specially designed roving
bus. This tour will visit key cities including
Boston, New York City, Austin, Dallas, Washington D.C. and more,
providing on-the-go support and guidance for nursing and pumping
mothers.
Additionally, Momcozy will sponsor and exhibit at the
Pediatric Hospital Medicine Meeting in Minneapolis, Minnesota a major gathering of
pediatric hospital medical professionals. This partnership
underscores Momcozy's dedication to supporting pediatric
hospitalists.
In a digital outreach and education effort, Momcozy will
host a series of webinars in collaboration with Newborn &
Parenting Support (NAPS), founded by a team of registered nurses.
NAPS offers a range of services to help parents thrive from
conception through preschool, including membership services,
classes, boot camps, and podcasts. These webinars cover essential
topics such as "Breastfeeding 101", "Navigating
Pumping", "Breastfeeding While Returning to Work",
"Infant Sleep & Feeding" and
other evidence-based information crucial for supporting
mothers.
Momcozy will also present special sessions, including a webinar
during Black Breastfeeding Week with Mama Glow, celebrating
the triumphs and recognizing the challenges of Black breastfeeding
mothers, and a webinar with the American College of
Nurse-Midwives.
Furthermore, Momcozy will launch a story-sharing initiative,
helping mothers to share their diverse experiences with
breastfeeding across various platforms. And, to foster community
engagement, Momcozy will offer giveaways featuring its innovative
breastfeeding products.
Lalaina Rabary, North
American Marketing Manager of Momcozy, sharing the company's
mission for this August, said, "Our goal is to illuminate the
unique journeys of breastfeeding mothers while acknowledging their
challenges. We are proud to work alongside organizations that
provide compassionate solutions for parents during their
breastfeeding journey."
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